What Dems, and everyone else, are getting wrong about Latino voters

“God bless them,” María Teresa Kumar said of the Biden campaign. But, she says, they’re getting it wrong. “There’s very much this misunderstanding that the majority of Latinos are Spanish-dominant when it’s actually the inverse.”…

In surveys, polls and other research, Voto Latino has crafted a snapshot of America’s big, diverse Latino community that might contain some surprises for politicians trying to reach these voters. A growing number of Latino voters speak English and get their information in English. It’s a young population—the median age of a U.S.-born Latino is 19. And though the knock on Gen Z is that young voters are less engaged, in the Latino community, it’s often those young-adult family members who can matter most as the “purveyors of information” for the rest of the family, Kumar says.

It might be easy to assume Latinos are single-issue voters focused on immigration, but Kumar’s group has found something else. “Everything is about health care in the Latino community,” she said. Latinos are often part of the “sandwich generation” at a much younger age than the average American, responsible for caring for older parents and younger kids. And with Covid hitting Latino Americans hard, health care is especially important in 2020. (That idea seems to have gotten through to one campaign: Biden’s Latino-voter page mentions health care before any other issue; Trump’s doesn’t mention it.)

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