Another state the Biden campaign is taking for granted is Nevada. Chuck Rocha, Democratic strategist and advisor to various presidential campaigns, writes in the New York Times, “Biden has begun to ramp up investment in communications to Latinos, but he has to go further.” He notes that trashing Trump is not going to be enough to get the former VP over the finish line. “I’ve been part of focus groups with Latino voters who bring up the 2016-era problem that Democrats still haven’t cracked: An anti-Trump message is useful … but Latinos don’t know what a Biden administration would mean for their families.”
This is because “Trump Derangement Syndrome” has never been as prevalent among Latinos as it is among other Democratic-leaning communities. As far back as January 2019, Marist reported that Trump’s approval rating among Latinos had reached 50 percent. Just a month later, a Morning Consult poll showed Hispanic approval of the president at 42 percent. These surveys were discounted by the Democrats and the media, but they are both respected polls. As political scientist Stephen Nuño-Perez, senior analyst at the research firm Latino Decisions, points out, Latino Republican simply isn’t an oxymoron…
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