Since the end of June, Mr. Trump has spent more money on ads in 10 other states — with Michigan falling behind even much smaller states like Iowa and Nevada — and in recent days, Mr. Trump’s campaign stopped buying ads in Michigan entirely.
The Biden campaign has more than tripled what Mr. Trump spent on television in Michigan in the last month, by far the most lopsided advantage of any swing state where both are advertising. And in Detroit, the state’s largest media market, the Trump campaign last ran a television ad, outside of national ad buys that include the state, on July 3, according to data from Advertising Analytics.
Mr. Trump faces a trifecta of troubles in Michigan, according to political strategists and state polling: reduced support among less educated white voters in a contest against Mr. Biden compared with Hillary Clinton; motivated Black voters in the state’s urban centers; and suburban voters who continue to flee Mr. Trump’s divisive brand of politics.
Join the conversation as a VIP Member