Biden’s media strategy: Duck the press unless you’re under duress

“It is not a tenable strategy,” said David Axelrod, who worked with Biden as the top communications adviser on the 2008 campaign, and in the Obama White House. “His message is that he’s the guy who can beat Donald Trump and he is viewed as the least risky choice. Over time, if the only interactions he has is around these screwups and gaffes, then he is going to start losing that message.”…

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Biden hasn’t appeared on national television since the day after he officially declared his run for president. Since then, the campaign has repeatedly declined invitations from television and cable news outlets. One network source told The Daily Beast that over the past several months, Biden has been offered a number of appearances on MSNBC, including telephone interviews. And a CNN insider said the network reached out to the former vice president in the months before he even launched his campaign, inquiring whether he would be interested in participating in upcoming town hall events.

In addition to missing many of the forums packed with 2020 Democratic prospects, Biden was the only 2020 Democratic presidential candidate to decline an interview by The New York Times as part of its package this week comparing the various candidates (and wouldn’t respond to questions when asked why he didn’t participate).

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