Inside the AOC meme machine

If you care about American politics, you are probably at least a little bit obsessed with Alexandria Ocasio-Cortez. That’s true whether you live in a city or the country, are old or young, watch Fox or MSNBC. Her appearances at Capitol Hill hearings become instant viral clips and Twitter quote-tweet fodder. There are angry YouTube “takedowns,” fawning and lo-fi Instagram stickers, and GIFs galore. There are comic books bearing her triumphant image; there are memes comparing her to the grotesque Momo.

Oh, the memes. BuzzFeed News has sought to quantify her social media dominance, and here’s one metric: Her most popular GIF has more than 50 million views. On Gab there’ve roughly 40,000 posts that mention AOC or Ocasio-Cortez.

All this, for her! Until you realize, really, it’s all for us: her fandoms and her anti-fandoms.