College is trade school for the elite

College-based vocationalism is still vocationalism; there’s no intrinsic difference between peeling a spud and popping a vein. But it is a vocationalism of merit, defined by testing, credentials and cultural signaling. In this version of vocationalism, the four-year college experience becomes a path by which the talented and brainy are induced to abandon their neighborhoods, churches and families to become the next generation of staffers for multinational corporations and nonprofits. Either you arrive already equipped with merit (through your meritocratic parents and your meritocratic college-prep program) or you are cherry-picked to receive it, and thereafter spurn the base rungs by which you do ascend.

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Why the meritocracy’s college-based vocationalism should be considered superior to Mr. Trump’s vocationalism has little to do with dollars and cents and a lot to do with the cultural imperialism of the meritocracy. Mike Rowe, creator of “Dirty Jobs” and “Somebody’s Gotta Do It,” was perplexed to find that even in the depths of the Great Recession small-business owners hung out “Help Wanted” signs in all 50 states, but couldn’t find people to hire. Why? Because of “the stigmas and stereotypes that dissuaded people from exploring a career in the trades.”

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