Now, an incredible new study by the Pew Research Center shows that Republicans are not only failing to make gains with young people as time passes but are also shedding them at a rapid clip.
To gain this data, Pew conducted a panel study where the same set of voters were interviewed multiple times over the course of 14 months. In doing so, the Pew team was able to ask people what their party affiliation was and to see how often people changed their answer when reinterviewed months later. In general, Pew finds that most party identification is “sticky” and voters rarely budge from their party affiliation.
Except young Republicans.
It’s been reported often and for many years that Republicans are losing younger people, but what is most shocking about the Pew study is the narrow window in which this wave of defections occurred. In the relatively short time frame of December 2015 to March 2017, nearly half of all young Republicans left their party at some point, with roughly a quarter bidding the GOP adieu for good.
No other group, by age or party, wavered so much or defected in such substantial numbers.