The Jimmy Kimmel effect on the health-care debate, by the numbers

Social:

On Facebook, Kimmel’s monologue clip received over 14 million views and 230,000 reactions in less than 24 hours. His posts typically don’t receive more than 1 million views.

On Instagram, the video post of his monologue received 122,968 views and 20,022 likes. That’s about double his average Instagram post engagement.

His tweet of the video received over 26,000 retweets and 79,000 likes. His tweets don’t typically earn more than a couple hundred retweets.