Where to say "Merry Christmas" vs. "Happy Holidays"

According to the findings, evangelicals, on average, strongly favor “merry Christmas” and seculars prefer “happy holidays” or “season’s greetings.” But the war on Christmas is not simply a religious divide. One of the more surprising findings is that the Bible-Belt South does not show the weakest preference for “happy holidays” (54 percent). That distinction belongs to the Midwest (44 percent). One reason for the difference is African-Americans (20 percent of the South in this sample), who strongly prefer “happy holidays” despite their high levels of religiosity.

Preferences, not surprisingly, are filtered through a political lens, with Republicans opposing “happy holidays” at the strongest rates and most consistently across the nation. Republican responses probably reflect opposition to political correctness as much as (and perhaps more so than) spiritual sympathies. Republicans as a whole (30 percent) outpace even evangelical Republicans (38 percent) in their anemic support for saying “happy holidays.”