What Trump saw and Cruz did not

So what happened? I believe Trump ran a better campaign than Cruz for two reasons:

1) Republican voters not only wanted an outsider candidate for president, they wanted that candidate to campaign like an outsider

2) The conventional strategies and tactics on running in the presidential primary had become so stale that an outsider with disdain for professional politics found a new way to win using common sense

Trump’s simple, straightforward strategy of trying to win in every state, take as much free media as possible, have an inclusion attitude toward getting voters, and appear in front of as many people as possible proved to be sledgehammer against the old way. And unlike just about every other past self-funder, Trump did not let his campaign take him for a ride.

Political professionals have gotten so much power in presidential campaigns that they have diluted the candidates of a message and put up barriers to getting votes. They convince the candidates to run from most media interviews for fear of a gaffe (making them ultimately more gaffe-prone since they get rusty), stick to a boring, limited stump speech to give their talking points more resonance (even though saying something in a new way is more potent), and slice and dice the voters so that virtually everything the candidate says is geared toward an interest group rather than the electorate per se.