But Cruz also faces a longer-term, potentially more devastating math problem that has received less attention: The states that are his most natural fits — those with the highest proportions of evangelical voters — are also the least likely to award their delegates on a winner-take-all basis. In other words, Cruz’s votes may not translate into delegates nearly as efficiently as his rivals’.
An examination of the GOP delegate landscape shows that in states where evangelical Protestants are at least 30 percent of the population, just 22 percent of delegates will be awarded on a winner-take-all basis,1 compared to 47 percent of delegates in other states…
This delegate allocation matrix puts Cruz’s campaign at a serious disadvantage. For example, if Cruz wins the primary in his home state of Texas by one vote, he’ll probably win a handful more delegates than his nearest competitor. By contrast, if Marco Rubio or Trump win Florida by one vote, either would win a whopping 99 more delegates than his nearest competitor.
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