It’s unclear how effective North Korean’s marketing campaign will be, since human excrement doesn’t exactly inspire warm and fuzzy feelings. Over the past few weeks, the messages appear to have grown even more grotesque, with some going so far as to label Geun-hye, “political filth.”

When the balloons initially appeared in the demilitarized zone, officials were concerned that they might be actually be biochemical weapons. Some balloons have flown beyond the demilitarized zone, but upon exploding, officials have only found trash inside.