Trump, who once derided Jeb Bush for lacking energy, has done fewer campaign swings than any of his top-tier rivals — 100, versus Bush’s 172 — and while others have only increased the pace, Trump has barely expanded his schedule; next week, he’ll stage a rare Sunday rally.
Like much of Trump’s run, his decision to maintain his leisurely campaign schedule into January is either political malpractice or a game-changing reinvention of the presidential primary process – depending on who you ask.
Campaign Manager Corey Lewandowski pointed out that Trump can get in front of more voters at a single one of his rallies – which often draw thousands – than his rivals can in several stops. “If you were a consultant and you could have your candidate in front of 10 people or in front of 1000 people, what would you suggest?” he said, adding, “Mr. Trump has an amazing amount of energy. He’s willing to do whatever it takes to win this election.”
But Stuart Stevens, the chief strategist for Mitt Romney’s 2012 presidential campaign, said there is more madness than method in the scheduling approach. “Donald Trump is someone who does what he enjoys, and it has absolutely nothing to do with what makes sense to get elected president. He likes having these rallies — he has these rallies,” Stevens said. “He’s in the cafeteria of life and he’s parked at the dessert table.”