Skywriters captured public attention with messages reading “America is great. Trump is disgusting” and “Iowans dump Trump”, dotted through a cloudless sky. Though Trump was notified of the skywriting through his Twitter account, as of Friday afternoon he had not responded.
Amazement from the crowd was apparent in social media posts. One video captured the remarks of an onlooker: “Oh my god, I love it so much”. Each year, about 700,000 people attend the parade.