Cruz has a very plausible path to the nomination.
Consider as well the electoral map. Normally we have Iowa then New Hampshire then South Carolina then Florida then clusters of states.
This time we will have Iowa, New Hampshire, South Carolina, then most of the southern states including Georgia and Texas before Florida.
Cruz, having horded his money and spent it wisely thus far, has the ability to bounce from Iowa into South Carolina doing well, then fan out across the South. There’s a reason he took a swing through southern states after the RedState Gathering. Cruz knows his path to victory lies through the south and the election calendar puts Southern states in play for the first time in a very long time.