In the post-Citizens United landscape, traditional donor class support is becoming less and less important. Multi-billionaire casino magnate Sheldon Adelson was able to bankroll Newt Gingrich’s 2012 presidential bid as nothing more than a personal vanity project. Gingrich went onto win the South Carolina primary. That unpredictable dynamic will only have been heightened by 2016. Ted Cruz may be disliked by elements of the GOP elite, but he doesn’t have to rely on their support to prevail, as likely would have been the case in years past.
Instead, Cruz can lean on what I’ll term the “para-establishment”—a constellation of advocacy groups, media entities, individual mega-donors, and others who have long ago thrown their lot in with Cruz. The speech I linked to earlier in this piece was actually from the Americans for Prosperity annual conference in Dallas, where Cruz was a featured speaker. The crowd absolutely ate him up. He is admired by salt-of-the-earth Tea Party types, but also by powerful factions of the Republican vanguard.
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