“Not all ways of attacking Obamacare are equally effective”

“Not all ways of attacking Obamacare are equally effective,” pollsters Whit Ayres and Dave Sackett noted in a memo prepared for Crossroads GPS and American Action Network and shared with POLITICO.

Some of the arguments that voters found most “persuasive” — that scads of people would be forced off of their health plans and into more expensive coverage, that Obamacare is a Washington takeover of health care and that it’s driving premiums through the roof and forcing businesses to cut worker hours — are contested by Democrats and murky at best. In fact, most Americans report that they‘ve had no direct experience with the law, according to a July tracking poll by the Kaiser Family Foundation.

That poll underscores the fact that the rhetorical debate over Obamacare is often disconnected from the reality of its impact. Kaiser also found that most Americans remain ignorant about basic practicalities of the law. More than six in 10 reported not knowing that people buying coverage on Obamacare exchanges have a choice of private plans.