Colorado is consuming way more pot than people thought

According to the report, that consumption — calculated through survey results, demographic data and source data — is “31 percent higher than a recent department of revenue assessment, 89 percent higher than a study by the Colorado Futures Center, and 111 percent higher than an older study by the Colorado Center for Law and Policy.”

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The state’s Marijuana Enforcement Division analyzed the market demand for the drug, which Colorado began selling for recreational use in January, in an effort to “effectively manage production within the regulated industry,” according to a press release.

According to the study, published Wednesday, the bulk of the demand for the drug comes from the most frequent users. About 21.8% of users report consuming marijuana almost daily, accounting for 66.9% of the total demand in the state.

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