It’s bad enough that these idiocracy-targeted ads reduce young people to perpetually partying boozers and traffic-bait boobs. But what’s truly toxic is the ad campaign’s cynical feint to draw attention away from Obamacare’s undeniable harm to responsible young people. Brosurance and Hosurance are trifling distractions from the federal law’s Nosurance consequences.

Insurers started dropping child-only plans in Colorado, California, Ohio, and Missouri in 2010 thanks to Obamacare-induced premium increases. Colleges across the country have canceled low-cost plans for students because of Obamacare rules. Thanks to the Obamacare mandate, young, healthy Americans face higher insurance premiums, decreased work hours, and perverse incentives to enroll in Medicaid instead of remaining independent and off the dole.

Meanwhile, back in Colorado, the state Division of Insurance reports that 250,000 people here have lost their insurance policies in the past few months. And while the “bros and hos” circus masters urge young people to sign up “easily” on the state exchange, the overseers of the $200 million program are singing a different tune. Last week, IT expert and Colorado health-insurance-exchange board member Nathan Wilkes blasted the process as “painful,” “odious,” and “embarrassing.”