David Brooks: New media has plateaued, is returning to "authority"

DAVID BROOKS: Yeah, I think the audience has changed online. I think there’s been a return to authority. You know, I used to read blogs, and you’d kind of be reading something interesting, and then the blogger would write, “Well, I’ve got to quit now. I’m going off to junior high.” I realized I’d been reading a 12 year old.

But I think there has been a return away from some of that toward, whether it’s online or in print, a return to quality. People who actually make the calls, who are not speculating, who are reporting. And I think there’s been a return to that sort of stuff.

And so I’m a little more of the belief that the old media is going to continue. Look at e-books; they’ve hit a plateau. Look at online; it’s hitting a plateau, I think. And so I think we’re going to be stunned by how much of the old media, whether it’s delivered online or not, is going to be around, as the audience returns to authority.