Revealed: Democrats' and Republicans' favorite brands

Taking a closer look at the individual lists themselves, Google and Amazon remain in the same top two spots with Democrats, while Cheerios and Clorox moved up, and Sony dropped from number 4 to number 10. Fox News Channel retains its number one spot with Republicans, while FOX television network dropped from second spot to number 9, and was replaced at number 2 by a surging History Channel. Independents shuffled the entire deck since last Election Day, with Amazon moving from number 5 to the top spot, and the History Channel and Discovery Channel, in the top spots last year, dropping slightly to number 3 and number 4 now.

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