Republicans, for example, are more likely to head to Dunkin’ Donuts for their daily cup of Joe, while Democrats are more inclined to get their caffeine fix from Starbucks, according to a study released this week by the neuro-insight firm Buyology.

When choosing a car, Democrats were more inclined to favor a rugged and adventurous Jeep while Republicans preferred the luxury and sophistication of BMW, according to the online survey, which used responses timed to the millisecond to determine more than 4,000 respondents’ gut reactions toward a brand. …

While Democrats and Republicans disagree on so much, they did agree on Google, Visa, Apple and Coca-cola, the study showed.