After months of depicting Mr. Romney as the ultimate squishy, double-talking, no-core soul, Team Obama is shifting gears. Senior administration officials, along with Democratic and campaign officials, all say their strategy now will be to tell the world that Mr. Romney has a core after all — and it’s deep red…

David Plouffe, a senior White House adviser, said in a telephone interview, “Whether it’s tax policy, whether it’s his approach to abortion, gay rights, immigration, he’s the most conservative nominee that they’ve had going back to Goldwater.” He added that “one of the key issues in the campaign is to make sure people know that.”

But what about David Axelrod’s Twitter feed, which has, nonstop for the past few months, seemed fixated on a depiction of Mr. Romney as the ultimate feather in the wind? (“Yesterday, Mitt predicted victory. Today, he says 3d would be fine. He can’t even stick to the same position on THAT!” Mr. Axelrod, an Obama adviser, said on Twitter on the morning of the Iowa caucuses in January.)