Why are men's watches suddenly so darned huge?

The current record holder is probably the U-Boat U-1942, a monster at 64.4 millimeters in diameter, or about 2.5 inches.

But the U-Boat has plenty of company from heavy metal covering a cost spectrum ranging from, say, Invicta’s modestly priced (just over $100) but hulking Russian Diver Collection Quinotaur Chronograph to the Breitling Super Avenger, a $6,000 (and up) 48-millimeter-wide hunk of metal that would make Dad’s Longines look like a dainty cocktail watch.

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Watches have grown as men have adopted “a kind of car collector approach” to buying them, said Tom Kalenderian, general merchandise manager of Barneys New York.

“Guys wanted a fine timekeeping device that not only kept time but said something about status and personal style,” he said.

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