Poll: Ayotte now up big in GOP primary after Palin endorsement

Sarah Palin’s endorsement has received a lot of attention of late but how important that really is to Ayotte’s advantage is unclear. 38% of primary voters say they’re more likely to vote for a Palin endorsed candidate to 28% who say that would turn them away from a candidate and 34% who say it doesn’t make a difference either way. Those numbers are more narrow than we usually see with Republican voters, but only 53% of primary voters in NH identify as conservatives to 39% who are moderates so that may mitigate Palin’s impact a little bit in New Hampshire. The national numbers run closer to a 70-30 split between conservatives and moderates.

Ayotte is up 53-11 with those who say they’re positively influenced by a Palin endorsement. But she’s also up 41-16 with those who say it’s a negative and 47-16 with those who say they could care.