The 9/11 effect on U.S. satisfaction dissipated in less than a year, with satisfaction returning to 49% by July 2002. Americans’ satisfaction with the direction of the country generally remained between 40% and 50% in 2003 (averaging 46%), but fell to an average 43% in 2004, 38% in 2005, 31% in 2006, and 28% in 2007. Satisfaction sank further — along with a faltering U.S. stock market — at the start of 2008, dropping well below 20% for the first time since 1992.
U.S. satisfaction nearly collapsed in late 2008, falling from 21% in September to 8% October in the midst of the emerging Wall Street financial crisis. Satisfaction recovered only slightly over the next few months, then rose more sharply in April and May 2009 — driven largely by increased satisfaction among Democrats under the new Obama administration. Satisfaction in 2009 peaked at 36% in August. However in the last few months of the year, it settled back into the mid-20s, finishing the decade at 25% in December — still below the decade average.
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