The co-founders of Ben and Jerry’s ice cream company are still on board with their favorite socialist running in the Democrat primary. Bernie Sanders has a second ice cream flavor to his name now. Ben Cohen and Jerry Greenfield announced the latest frozen treat for sale to honor Sanders and his second run for the Democrat presidential nomination.
It’s been named “Bernie’s Back” and the implication is that Bernie’s got the backbone to stand up and “unrig our economy”. The ice cream cartoon instructs the purchaser to “open joyfully”. The ice cream is hot cinnamon flavor with a butter toffee “backbone” going down the middle. It’s topped off with a chocolate disc on top.
“The chocolate disc represents all the wealth that has risen to the top 1%,” the ice cream men explained. “The backbone represents Bernie’s steadfast determination to un-rig our economy. And the hot cinnamon is our political revolution holding politicians’ feet to the fire to make America work for working people of all races and genders.”
.@BernieSanders is the best candidate to beat Trump and drive the transformational change that we need to create a country that works for working families. So Jerry + I are cranking up the old ice cream machine to show our support. Sign up 2 win a pint at https://t.co/4e9duS8JWv pic.twitter.com/xbmuxntGfi
— Ben Cohen (@YoBenCohen) August 2, 2019
The Sanders campaign is plugging the ice cream, offering a chance to win some for free. Socialists like free, you know. We’ll skip the economics lesson about that. It’s a very limited edition, though, as only “between 10 and 40 pints” will be made but if you win a free pint it will be hand-numbered and signed by the co-founders. What a deal!
Reactions were mixed.
I love Cherry Garcia but have to ask…are you nuts? A man who has never created a dime of wealth or a job, has lived off the tax payer his whole life, pisses all over the successful …wants to take over large swaths of the economy and you think it will go well?
— Gary Kaltbaum (@GaryKaltbaum) August 2, 2019
I will eat anything these guys touch! Ben & Jerry's founders unveil new ice cream flavor in support of Bernie Sanders https://t.co/VbK6pPyUzC @YoBenCohen pic.twitter.com/QjnuXTEQ6f
— Paul Bedard (@SecretsBedard) August 2, 2019
Cohen says that they will make a full line of flavors and he will become Bernie’s Minister of Ice Cream. Actually, that sounds like a dream job.
This is just the first in a full line of Bernie flavors. We’re going all the way this time. And when Bernie’s in the White House and I become the Minister of Ice Cream— a pint in every freezer, a sundae in every bowl. https://t.co/4e9duS8JWv #BerniesBack #Bernie2020 #FeelTheBern pic.twitter.com/faMH7zxsfn
— Ben Cohen (@YoBenCohen) August 2, 2019
Ben and Jerry did this during Bernie’s first presidential campaign, too. It’s a cheesy gimmick and the giveaways are good for boosting Bernie’s mailing list. No word yet if the senator’s biggest fans know that Bernie now owns three homes and became a millionaire in 2016.
It’s not the first time that Cohen, 68, has given Sanders’s presidential ambitions a frozen dessert boost. In 2016, Cohen debuted another ice cream flavor, “Bernie’s Yearning,” a mint concoction that also included a chocolate disc.
Neither the 2016 or latest Sanders flavor is an official Ben and Jerry’s ice cream.
The product is not an official Ben and Jerry’s ice cream product. The company was sold to Unilever in 2000.
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