Erin Burnett's "what I want in a man" column roils NBC brass

The Monday Page Six item got lots of comments in headlines so let’s bring this one down to Times Square. I’m totally on her side, and not just because of the Pickler/Burnett rule this time.

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Sources tell Page Six that Burnett, known as the “Street Sweetie,” has network suits in an uproar over the narcissistic, money-grubbing feature she penned for Men’s Health, titled “Eight Things That Would Impress Me” – with bosses worried it could hurt her and the station’s serious news image.

In the jaw-dropping piece, first revealed on this page Monday, Burnett says guys can “unlock” her heart by giving her round-trip, business-class tickets to Australia and New Zealand, sending a yoga instructor and personal chef to her apartment, and treating her and her sisters to a long-weekend spa getaway, among other suggestions.

“This has caused a lot of hand-wringing at the network,” an insider told us, suggesting Burnett comes off as a trite, gold-digging hussy. “There’s worry she’s damaged her brand. Everybody’s talking about it and asking, like, ‘Why did you do this?’ Everybody think it’s a major [bleep]-up.’ ”

A mention of the article on Dealbreaker.com ridiculed it as, “Map to Erin Burnett’s [Bleep].” The site later substituted the word “heart” for the vulgarism. “The newsroom was talking about ‘Erin Burnett’s [bleep].’ You’ve got to wonder who gave her the idea for this story,” our source said.

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Grow up. She likes what she likes, she’s not afraid to make it known, and it has no effect on the shrewdness of her commentary on finance. People aren’t going to tune her out because of it, although they may, alas, occasionally enjoy a [bleep] joke at her expense. Besides: (a) it’s science; (b) her standards might disqualify 99.9% of men but Rush is still very much in the game, baby; and (c) if all else fails, she can always be set up with Adrian Grenier for a most magical meeting of the minds. The odds of sparks are slim — but you nev-ah know!

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