The kitschy name is for a massive fundraising push at the national convention in Charlotte, where Democrats aim to woo elusive big donors with parties featuring live music, open bars and mingling with “senior Democratic policy leaders,” according to a fundraising appeal.
Democrats hope the events will lead to a massive cash infusion for three super PACs that have struggled to pull in the big checks necessary to compete with GOP outside advertising juggernauts like the Karl Rove-conceived Crossroads outfits and the Koch brothers-linked Americans for Prosperity.
But the plan isn’t perfect. The Democratic National Convention is just two months before the general election — too late to spend any money raised there on ads, some Democrats worry. Plus, conventions do not typically lend themselves to the type of one-on-one meetings where mega donors usually sign six- and seven-figure checks.
The Super-O-Rama plan is just one example of a larger overhaul afoot among Democratic super PACs, which have gotten a cool reception from some of the party’s biggest traditional donors.