These wonderful figures also suggest that Mac users are younger, slightly better at the verbal side of life, and – um – rather more educated.

There are some terribly strange assertions about PC people, however. On the one hand, they are, apparently, “26 percent more likely to prefer fitting in with others.” This might suggest a certain lamb-like quality. And yet they are also “33 percent more likely than Mac people to say that two random people are more different than alike.”