…It’s a bizarre fit. While the Alzheimer’s Association spends considerable resources to overcome what it describes as “the stigma” of Alzheimer’s and dementia, the CEO of Compassion & Choices, Kim Callinan, has described dementia as “a fate worse than death.”

Compassion & Choices was known as the Hemlock Society until the group’s support for fellow member Jack Kevorkian—and his increasing number of so-called mercy killings—tainted the brand. While the Hemlock Society celebrated Kevorkian’s actions, the Alzheimer’s Association issued a statement in opposition, noting that “we must … affirm the right to dignity and life for every Alzheimer patient and cannot condone suicide.”

George Soros, whose mother was a member of the Hemlock Society, poured millions into the assisted suicide movement through his Open Society Foundations, in part to help the Hemlock Society rebrand itself as Compassion & Choices.

Once at loggerheads, Compassion & Choices and the Alzheimer’s Association announced last December that, together, they will focus on a shared effort to improve “end-of-life care” to people with dementia in the “Black, Latino, Asian American Native Hawaiian Pacific Islander (AANHPI), and LGBTQ communities,” according to a press release from Compassion & Choices. Together, the organizations will create national webinars, host conferences and local events, share data, “and more,” according to the press release.