Concert-going might extend your life, though you could also be deaf

New research has found that attending live-music concerts can help you live longer, happier lives.

In an amazing coincidence, the research was sponsored by O2, one of the largest owners of live-concert venues in Britain.

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The research was conducted by Patrick Fagan, an associate lecturer at London’s Goldsmith University.

He reported testing British participants’ heart rates and other biometric measurements while they performed a variety of pleasant activities including yoga, walking dogs and attending music concerts.

According to Fagan, just 20 minutes attendance at a live concert “can lead to a 21 percent increase in a feeling of well-being.”

With the precision and confidence that comes from the knowledge that no one else is counting, Fagan also said concert-goers displayed “an increase of 25 percent in feelings of self-worth and closeness to others and a 75 percent increase in mental stimulation.”

Additionally, Fagan reported surveying a range of other international research on the positive effects of music on health and came up with a recommended dosage of live-music concerts for enhanced longevity:

“Combining all of our findings with O2’s research,” he wrote, “we arrive at a prescription of a gig (every two weeks) could pave the way for almost a decade more years of life.” The line forms over here.

As it happens, that’s great news also for the financial well-being of O2.

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