NBC
Total final ad spending on the campaign: $984 million
Total ad spending by the campaigns: $549 million
Obama campaign: $336 million
Romney campaign: $213 million
Total outside ad spending: $435 million (44% of total)
Outside spending supporting Obama: $65 million
Outside spending supporting Romney: $370 million
Per state: Ohio $197 million, Florida $192 million, Virginia $152 million, Colorado $81 million, Iowa $74 million, North Carolina $70 million, Nevada $60 million, Wisconsin $45 million, New Hampshire $44 million, Pennsylvania $35 million, Michigan $19 million, Minnesota $11 million, New Mexico $3 million, Maine $400,000
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Kinda gives me some perspective on what a massive amount of money 1 billion is. Obama wasted what, 900 times more money on the Porkulus?
forest on November 6, 2012 at 9:55 PM
So far, all for naught. I was cautiously optimistic yesterday but a bit frazzled right now. C’mon Romney.
Russ86 on November 6, 2012 at 9:55 PM
America believes that someone else owes them something.
spmat on November 6, 2012 at 10:05 PM
The real winners of the election: The advertising companies.
KSgop on November 6, 2012 at 11:41 PM
The only true spending Obama has done that has stimulated the economy.
Cindy Munford on November 7, 2012 at 2:49 AM