Green Room

Old and busted: State insurance “exchanges.” New hotness: “Marketplaces.”

posted at 3:30 pm on January 20, 2013 by

Yet another instance of the Obama administration deliberately misapplying friendly-sounding free-market phraseology for their wily re-branding efforts. Is it really intellectually honest to call something a “marketplace” when people are going to flock to it because of fiat?

The Obama administration is re-branding the central component of its signature healthcare law.

The Health and Human Services Department suddenly stopped referring to insurance “exchanges” this week, even as it heralded ongoing efforts to prod states into setting up their own. Instead, press materials and a website for the public referred to insurance “marketplaces” in each state. …

“It’s not that exchanges are unpopular, but there also isn’t broad awareness about what they are and what they will do for the people who will benefit from them across the country, so it makes sense to use a more descriptive name,” a Democratic source said. “The fact is, both Democratic and Republican Governors across the country are building this infrastructure and open enrollment is only eight months away so it’s time to start raising awareness. Once people get used to having these marketplaces to increase competition and deliver tax credits, there’s no question they will be popular.”

Recently in the Green Room:

Blowback

Note from Hot Air management: This section is for comments from Hot Air's community of registered readers. Please don't assume that Hot Air management agrees with or otherwise endorses any particular comment just because we let it stand. A reminder: Anyone who fails to comply with our terms of use may lose their posting privilege.

Trackbacks/Pings

Trackback URL

Comments

Trying to defuse the argument that a free market for insurance would provide basic coverage by claiming that their mandated exchanges are “markets”?

Well, I suppose the MSM will carry their water for them again.

Wethal on January 20, 2013 at 4:07 PM

I dunno, strikes me as about as honest as calling for a “balanced” approach to taxes and revenue.

He gets to use the word “balance” without actually having to balance the budget. Here, he gets to use the word marketplace without actually having a market.

I think Orwell had a word for that, but it escapes me.

Purple Fury on January 20, 2013 at 4:30 PM

Free enterprise lipstick on a government-control pig.

michaelo on January 20, 2013 at 4:39 PM

I think Orwell had a word for that, but it escapes me.

Purple Fury on January 20, 2013 at 4:30 PM

A$$hole is the word he used I believe.

Vince on January 20, 2013 at 5:01 PM

Chavez made “free market” stores in Venezuela too…

Face it… we’re living under a political dictatorship and dangerously close to losing the Republic.

Skywise on January 20, 2013 at 5:33 PM

so it makes sense to use a more descriptive name,

No, it makes more sense to use the name used in the legislation. Otherwise, you run afoul of someone getting them shut down later because they aren’t what the law said you would set up. Hmmmmmmmmmmmm…..

GWB on January 20, 2013 at 7:58 PM

GWB on January 20, 2013 at 7:58 PM

What the farking h…..? That shouldn’t have the second set of quotes in there. I blame the auto-refresh in the middle of typing it. Can we get rid of the dadgum auto-refresh, yet? Please?

so it makes sense to use a more descriptive name,

No, it makes more sense to use the name used in the legislation. Otherwise, you run afoul of someone getting them shut down later because they aren’t what the law said you would set up. Hmmmmmmmmmmmm…..

GWB on January 20, 2013 at 8:01 PM

I think Orwell had a word for that, but it escapes me.

Purple Fury on January 20, 2013 at 4:30 PM

In Maoist China they called it “waving the flag to oppose the flag” an example being the “August 15th Revolutionary Combat Corps for the defence unto the death of the thought of Mao Tse Dung” which was an anti-mao group.

KW64 on January 20, 2013 at 11:20 PM

Messaging…

ExpressoBold on January 21, 2013 at 7:30 AM

Maybe someone can explain it to me…Why did the dhimocrapts invent something like the insurance exchange when we have really great access to private insurance. Couldn’t they have just come up with an assigned risk type insurance program like we have in automobile insurance. It just seems stupid to me. However, almost everything the librul dhimocrapts do seems stupid. May if they had bothered to listen to some opposing views, nah.

Old Country Boy on January 21, 2013 at 8:53 AM

Maybe someone can explain it to me…Why did the dhimocrapts invent something like the insurance exchange when we have really great access to private insurance. Couldn’t they have just come up with an assigned risk type insurance program like we have in automobile insurance. It just seems stupid to me. However, almost everything the librul dhimocrapts do seems stupid. May if they had bothered to listen to some opposing views, nah.

Old Country Boy on January 21, 2013 at 8:53 AM

Assigned risk would weaken the power of the federal government. Think of how few restrictions there are on the sale of auto insurance, and the scores of companies you see advertisements for, and yeah, it seems perfectly reasonable we should sell health insurance the same way. That’s the reason we never will.

gryphon202 on January 21, 2013 at 9:21 AM

By this reasoning, all the Edsel needed was a new name.

Surely, OZero would have tried that, too.

Hint — if you have to rename something just a year old, before anyone has even tried it, to try to shake the stink, …it ain’t going anywhere.

Dirty Creature on January 21, 2013 at 11:36 AM

Is it really intellectually honest to call something a “marketplace” when people are going to flock to it because of fiat?

There is nothing honest about the federal government at any level. Nothing. When one lie doesn’t work, they just create a new lie.

woodNfish on January 21, 2013 at 2:43 PM