New Fox News primetime line-up: Greta at 7, O’Reilly at 8, Kelly at 9, and Hannity at 10

posted at 6:46 pm on September 17, 2013 by Allahpundit

As expected. A friend in media e-mailed me after this post to say that he’d heard through the grapevine that it would be Hannity at 7, then O’Reilly, Kelly, and Greta in her familiar 10 p.m. slot. C’mon. No overtly conservative/Republican programming on FNC between the hours of 8 and 11? I realize they’re trying to be “newsier” than the competition by putting Kelly up against Maddow, but they can’t shed their partisan brand completely.

Hannity goes to 10 p.m., Greta replaces Shep before O’Reilly. She’s excited about it, too:

Just think how fun and exciting it is for our OTR staff and me to redesign a show after 11 1/2 years to meet a new time slot audience appetite ! Since I heard the great news from Roger my mind has been racing with ideas. We also have been looking at new designs for a new studio — I hope you will like the new look.

Ok, I confess, there is a part of me that does think it will be fun to get home early by 9pm each night! I won’t have to dodge the late night drunks on DC streets…or eat all my meals at the vending machine in the break room (but I may miss those Cheetos and DOTS! but perhaps that can be lunch?)

Hannity also mentioned being able to leave work earlier as a reason he’s happy with the shift: “The ability to be live or on tape greatly increases the flexibility of the show and offers me, after 17 years, the opportunity to be home at night with my family.” That’s one of the reasons, I guess, that they created the new “breaking news” division for Shep Smith. If Hannity’s going to tape his show more often, they’ll need someone around to go live when something happens somewhere after 10 p.m. ET. Enter Shep, whose staff “confirmed” on Twitter last night that gunshots had been fired outside the White House before walking it back. Just working out the kinks on the “breaking news” machine before it goes live, I guess.

In other news, the new line-up does not include moving “Red Eye” from the 3 a.m. dungeon to 11 p.m. ET to do battle with other networks’ late-night fare, even though the show tops allegedly influential programs like “Morning Joe” in the 25-54 demo despite its gigantic time-slot disadvantage. If you want to know why, here’s a ratings comparison from a night in July. Not only did the 11 p.m. repeat of O’Reilly top all other cable news networks’ primetime programs in total viewers, it actually improved considerably on Greta’s lead-in in that same 25-54 demo. Lots of west-coast O’Reilly fans out there, it seems. Too bad for Gutfeld, Andy Levy, and company, though, who deserve a shot at a bigger audience.

Update: Wow. In 17 years, this is just the fifth time Fox has tweaked its primetime line-up. And if you exclude Colmes leaving Hannity’s show four years ago, it’s the first since 2002. Belated exit question: When does Shannon Bream get her own show?


Related Posts:

Breaking on Hot Air

Blowback

Note from Hot Air management: This section is for comments from Hot Air's community of registered readers. Please don't assume that Hot Air management agrees with or otherwise endorses any particular comment just because we let it stand. A reminder: Anyone who fails to comply with our terms of use may lose their posting privilege.

Trackbacks/Pings

Trackback URL

Comments

Comment pages: 1 2

Now, if we can keep her husband from nailing the hot babe and getting her pregnant, we’ll be in high cotton. LOL

bflat879 on September 17, 2013 at 8:11 PM

If I were her husband, I would be doing that ALL NIGHT LONG!!!! Seriously, can you blame him?

RandallinHerndon on September 18, 2013 at 8:39 AM

RandallinHerndon on September 18, 2013 at 8:39 AM

She doesn’t appeal to me. Gag!

avagreen on September 18, 2013 at 11:47 AM

Bob Ross painting his happy little clouds could get better ratings than the Morning Schmoe and that blow-up doll co-host.

RandallinHerndon on September 18, 2013 at 8:33 AM

I didn’t know that anyone but me had a secret admiration for this happy artist. Being an artist, his simple tactics appealed to me.

So sad he died.

avagreen on September 18, 2013 at 11:50 AM

Am I the ONLY one that thinks the 500lb gorilla in this shift is Kelly?

I suspect that Kelly could garner the news LEAD on ANY cable, or even msm, channel! What would CNN look like with Kelly on at 8? Could Kelly replace ANY of the msm anchors and IMPROVE their ratings? Fox made the only move it could to AVOID having to compete with her.

In a few years will it be a surprise to see Kelly replace a retired O’Reilly? I think not.

Freddy on September 18, 2013 at 2:02 PM

Comment pages: 1 2