Next ObamaCare promotional hotness: Bourbon festivals?

posted at 4:41 pm on July 12, 2013 by Erika Johnsen

ObamaCare and its supporters are panicking working hard to deceive persuade the younger, healthier demographic that they desperately need to sign up for health insurance that its in their best interest to do so, the better to prevent the more expensive, inherently riskier insurance pools that ObamaCare created from blowing up in their faces.

As Mary Katharine already noted earlier this week, individual states’ health care groups are looking at some — er, unique? — ways to advertise and promote the program, including in porta-potties (heh, fitting) at music festivals in Washington state and with airplanes flying promotional banners above Connecticut beaches. Sarah Kliff at WaPo has an update to her original story with the ways in which ObamaCare supporters the state of Kentucky is looking to reach its own youth base with the message that they should for some reason volunteer for these unnecessarily costly health care plans:

When I asked Kentucky spokeswoman for health reform Jill Midkiff where they might find young people, here’s what she e-mailed me back (unfortunately just a bit late to fit into my story):

“I briefly scanned a schedule of upcoming mobile tour events and below few that are attended by a large number of young people: regional sporting events, such as the Lexington Legends and Louisville Bats games; the Goettafest and Riverfest in Newport and Covington; the Kentucky Bourbon Festival in Bardstown, Ky.; the Bourbon Chase; Oktoberfest in Newport; the Bourbon and Blues Festival in Owensboro; a couple of half marathons in various locations; the Iron Man competition, etc. We also expect that Navigators will be doing outreach on college campuses.”

Well, good luck with that, because the task of shepherding young people into the ObamaCare paradigm still has a long way to go. As George Will put it the other day, young people aren’t going to sign up when they finally get around to doing the elementary arithmetic. Starting around the 1:50 mark:

Now, the employers, not being dummies, have said, well, let’s have fewer employers and make many of the employees we have part-time employees. What Obamacare requires for it to work is mass irrationality, both on the part of employers to ignore that incentive and on the part of young people who are supposed to pay three, four, five times more for health insurance than it would cost them to just pay the fine and ignore it. … Young people are not going to sign up if they can do elementary arithmetic, which they can.


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ways to advertise and promote the program, including in porta-potties

Start thinking of appropriate graffiti now for the porta-potty ads.

PattyJ on July 12, 2013 at 4:47 PM

If you get wasted, or tipsy, you’ll like it

faraway on July 12, 2013 at 4:48 PM

Well, you would have to be pretty hammered to ride the pig that is Obamacare.

M240H on July 12, 2013 at 4:50 PM

In memory of Ted Kennedy no doubt.

Flange on July 12, 2013 at 4:51 PM

You want to reach out to young people who are concerned about their health, so you advertise at the Kentucky Bourbon Festival?

Mahna Mahna on July 12, 2013 at 4:51 PM

God damn all the propagandists for obama, for obama’care’ and for illegal immigration too.

Drudge

FACEBOOKGOOGLEMICROSOFT ‘work to protect’ Senate immigration bill…

Paul Ryan Pushing Behind Scenes…

Schadenfreude on July 12, 2013 at 4:52 PM

Well, good luck with that, because the task of shepherding young people into the ObamaCare paradigm still has a long way to go. As George Will put it the other day, young people aren’t going to sign up when they finally get around to doing the elementary arithmetic:

The “young people” would gladly sign up if it were offered gratis.

The “young people” must be thinking, “Hey, I get food stamps for free, I get funemployment benefits, why should I have to pay anything for health insurance?”

And I think they have a good point there.

Also, I’m thinking a lot of these younger people who do work, work in stuff like food service so they don’t report tips (or under-report) or for relatives, or under the table somehow. I can’t see how so many of them drive the cars they do and have the disposable income they seem to have.

One out of every three of us are on food stamps, half don’t pay any income taxes, so the Fed must be getting increasingly itchy about keeping the scam going.

Dr. ZhivBlago on July 12, 2013 at 4:57 PM

As George Will put it the other day, young people aren’t going to sign up when they finally get around to doing the elementary arithmetic.

Oh, so that’s why our public schools are doing such a crappy job teaching our kids elementary arithmetic.

Socratease on July 12, 2013 at 4:59 PM

In memory of Ted Kennedy no doubt.

Flange on July 12, 2013 at 4:51 PM

Appropriate for the porta-potty ads…..

The Ted Kennedy Memorial Crapper

dentarthurdent on July 12, 2013 at 5:00 PM

The Ted Kennedy Memorial Crapper

dentarthurdent on July 12, 2013 at 5:00 PM

Ah yes, the ole Lush and Flush.

Flange on July 12, 2013 at 5:02 PM

Oh, so that’s why our public schools are doing such a crappy job teaching our kids elementary arithmetic.

Socratease on July 12, 2013 at 4:59 PM

I’m going with the Bill Engvall school of money-making – Obamacare signs, $1 each or 2 for $5.

dentarthurdent on July 12, 2013 at 5:03 PM

“bourbon” + “portapotties” = sh*t-faced

/apologies

faraway on July 12, 2013 at 5:15 PM

Mahna Mahna on July 12, 2013 at 4:51 PM

Sounds a lot like advertising for marriage counseling at a brothel :-)

MJBrutus on July 12, 2013 at 5:18 PM

We also expect that Navigators will be doing outreach on college campuses.

Is this the Christian group? If so, they’ve lost their credibility. Or is this something else?

Young people are not going to sign up if they can do elementary arithmetic, which they can.

Actually, most of them probably can’t.

GWB on July 12, 2013 at 5:19 PM

It appears Team Left is p*ssing Away alot of Loot
for this HopeyCare failure!

canopfor on July 12, 2013 at 5:44 PM

A little off topic:

For years I have wondered why anyone thinks Donna Brazile has anything to say worth listening to. She shot to prominence by running the Dukakis pres. campaign. As far as I know, she has repeated that performance in every campaign she’s been involved with. She is an incompetent loser in the mold of Susan Estrich.

These lefties never go away.

FOWG1 on July 12, 2013 at 5:47 PM

Hey!!! I know…

Cigar parties!!! Cool!!!

patch on July 12, 2013 at 5:56 PM

We also expect that Navigators will be doing outreach on college campuses.

Is this the Christian group? If so, they’ve lost their credibility. Or is this something else?

GWB on July 12, 2013 at 5:19 PM

Probably something else. See http://online.wsj.com/article/SB10001424127887323463704578495431991530040.html for an article about “patient navigators” who are supposed to help people get signed up for health insurance.

J.S.K. on July 12, 2013 at 5:59 PM

the Kentucky Bourbon Festival in Bardstown, Ky.; the Bourbon Chase; Oktoberfest in Newport; the Bourbon and Blues Festival in Owensboro;

Maybe if young people drink enough bourbon, they’ll sign up.

“Hey Preezie, will yo’ insurance buy me aspirins? I got a hangover!”

Steve Z on July 12, 2013 at 6:09 PM

What Obamacare requires for it to work is mass irrationality, both on the part of employers to ignore that incentive and on the part of young people who are supposed to pay three, four, five times more for health insurance than it would cost them to just pay the fine and ignore it

Apparently the ObamaCare people have never read Adam Smith’s Wealth of Nations that demonstrated individuals almost always make decisions that are in their best interest. … and in general, those decisions are also beneficial to society as a whole. Of course young people will do the math and not try to be some altruistic simps who buy insurance they don’t need at a price they can’t afford, for coverage they won’t get. What am I saying, of course they haven’t read Smith, Marx supplanted that). Problem is, even in a Marxist society, people work to further their best individual interest. The actions they may take might appear irrational from the viewpoint of an objective observer, but those actions are rational within the paradigm of a totalitarian society — i.e., the actions in that environment are toward self-preservation; in a free society they are toward improving one’s condition.

AZfederalist on July 12, 2013 at 6:46 PM

Bourbon fests?

After five years of Obama we all could use a good hit of Kentucky sipping whiskey.

S, how is Obama going to get young people to sign up for Obamacare?

When everybody in the club gettin’ tipsy…everybody drunk out on the dance floor,

Funny thing, though, even young people, are fairly conscious of the value of a dollar when it is their own dollar they are spending.

If Obamacare were such a good deal, such a wonderful thing, and well worth the money…there’d be lines stretching all the way around the block to buy into it.

There aren’t any. Never will be.

You’d have to be dead drunk to even think so. Way beyond tipsy.

coldwarrior on July 12, 2013 at 8:03 PM

Washington is the new Cairo. Sooner than we can imagine.

tngmv on July 12, 2013 at 9:25 PM