Video: Who’s up for another insanely slick ad from the Republican Governors Association? Update: Old?
posted at 6:55 pm on July 28, 2010 by Allahpundit
Via the Right Scoop. Even Mediaite, in full sneer at the content, can’t help gawking at how remarkably high the production values are. That’s par for the course with the RGA, though. The famous “Remember November” ad from a few months ago was one of the only spots in recent memory that went viral not because of any gimmick in the script but purely by virtue of the atmospherics. Take some recycled footage, add the right ominous music, trick things out with MTV-style editing to create a sense of cyclonic disorientation and voila — you’ve got the RGA special. A staffer told the Daily Caller last time that “Remember November” was cooked up by young staff members, but consider me skeptical. This is just too darned slick.
Update: Very strange. I’m seeing lots of coverage online of the RGA ad over the last day or two (the ad is, after all, entitled “14 Weeks,” i.e. 14 weeks until election day), but it looks like the RGA actually released this spot back in March. Maybe it’s a reissue?
Blowback
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I want to be a Republican governor.
Apologetic California on July 28, 2010 at 6:58 PM
Meh…
Mortis on July 28, 2010 at 6:59 PM
That wasn’t too bad. Would have left Romney and McCain out of it though.
sharrukin on July 28, 2010 at 7:01 PM
Haley Barbour was the best head of the RNC ever and I bet he had his hand in this.
Cindy Munford on July 28, 2010 at 7:01 PM
Yeah. Saw this this morning.
Nice approach. But…
Too long, for my taste.
*If only* they could cut the first 1:45 to 30 seconds
and the last minute (1:45 to 2:45) to 30 seconds,
it would IMHO hold the explosive power of their first ad.
Lockstein13 on July 28, 2010 at 7:01 PM
I saw this yesterday. I love the John Boehner “Oh. My. God.” Not a huge Boehner fan, but those three little words so aptly sum up what 70% or so of the nation is saying every day.
Rational Thought on July 28, 2010 at 7:02 PM
Wow. Of course let me be the first to offer the democrat spin …..
Racist!
darwin on July 28, 2010 at 7:02 PM
Awesome.
David Combs on July 28, 2010 at 7:02 PM
Wow one hammer after another . Then they go for the good positive message.
Gotta love the Pelosiism about having to pass the bill to know what is in it. That clip alone is priceless and should be shown over and over.
Nicely done.
CWforFreedom on July 28, 2010 at 7:03 PM
There were a few people missing.
portlandon on July 28, 2010 at 7:03 PM
That’s a great trailer. I want to see this flick.
shick on July 28, 2010 at 7:03 PM
No Palin in ad…..
Oil Can on July 28, 2010 at 7:03 PM
Somewhat off topic but why when the lefties make their videos about racism in the Tea Party do they always bloat their videos with signs comparing Obama to Hitler? Why is that racist?
CWforFreedom on July 28, 2010 at 7:04 PM
Where was Bachman?
portlandon on July 28, 2010 at 7:04 PM
Two reasons
1) She’s not a govenor anymore.
2) She’s disliked by too many.
shick on July 28, 2010 at 7:05 PM
But they did put Romney in and to not much purpose.
sharrukin on July 28, 2010 at 7:05 PM
Romney and Gingrich, but no Palin?
Pft.
Enoxo on July 28, 2010 at 7:05 PM
Most Exultant
IowaWoman on July 28, 2010 at 7:05 PM
Nice…..loved the cub scouts in there. doubt it was an intentional dig at obie, but a nice reminder of this dorks priorities.
Fighton03 on July 28, 2010 at 7:06 PM
Wow! Too bad the RNC is too dysfunctional to do anything like this.
AUINSC on July 28, 2010 at 7:06 PM
The voice actor was a nice touch by those young staffers.
joe_doufu on July 28, 2010 at 7:06 PM
She’s not an active governor.
darwin on July 28, 2010 at 7:06 PM
Good ad, but will probably come and bite the GOP in the butt when Tiddie Graham is being primaried in a few years…
MeatHeadinCA on July 28, 2010 at 7:06 PM
You could say they’re all tied up…
MeatHeadinCA on July 28, 2010 at 7:07 PM
To be released this November.
Fighton03 on July 28, 2010 at 7:07 PM
And a few that should have been that weren’t.
thomasaur on July 28, 2010 at 7:08 PM
Romney & Gingrich hold no office at this time.
Where were Bachman & Palin?
portlandon on July 28, 2010 at 7:08 PM
LOVE IT!
Yellowdog12 on July 28, 2010 at 7:08 PM
Neither is Nancy Graham R/S.C.
thomasaur on July 28, 2010 at 7:09 PM
Too loooooooooooooong.
Cut to the raw meat and leave out the cheesy filler.
profitsbeard on July 28, 2010 at 7:11 PM
Daaayummm! That’s one powerful advert.
coldwarrior on July 28, 2010 at 7:11 PM
Last I checked, neither was Mittens.
She was left out of the last ad as well. Call me crazy, but given she’s been at the forefront calling Barry out on all of his happy horse shyte, her absence seems rather conspicuous.
NoLeftTurn on July 28, 2010 at 7:12 PM
I suppose they felt they were playing it safe. Palin has put everything on the line for the US. I saw her not too long along and she had two security guys on stage with her eyeing everything that moved. No doubt she gets death threats constantly.
darwin on July 28, 2010 at 7:14 PM
And yet in the latest Gallup Poll Obama has a 47% approval rating…
Something is missing in this puzzle. Things are bad in the US, but yet a large group of people think Obama and the Democrats are doing a great job.
albill on July 28, 2010 at 7:14 PM
They included pretty much every prominent GOPer in that ad except Governor Palin, who has fought harder for the party than any of those boneheads. Romney? Gingrich? Grahamnesty?
Bite me, RGA.
VidOmnia on July 28, 2010 at 7:14 PM
I disagree. Who knows more about media technology than the youngest person in the room?
Jim-Rose on July 28, 2010 at 7:14 PM
yeah, the thought crossed my mind that Palin was absent.
darwin on July 28, 2010 at 7:15 PM
Neither is Mitt Romney and he was in the aid.
William Amos on July 28, 2010 at 7:15 PM
Excellent – a baseball bat upside the donkey’s head along with a swift kick in the fellas.
March onward, to the destruction of the absolutely worthless, corrupt and incompetent Democrat Party and to the revival of America.
They go hand in hand.
To rise again, America must crush the Democrat Party beneath her heels.
NoDonkey on July 28, 2010 at 7:15 PM
Bachman & Palin have been leading the charge against Obama. These Republicans need an ad with dramatic effect to appear in the fight.
People aren’t stupid. There was one woman in that ad, all it did was make me wonder who she was.
portlandon on July 28, 2010 at 7:17 PM
It’s stuff like this that does get through to the people who don’t pay attention. We needs ads like this after labor day that are high quality and ruthless. The dems deserve no less.
TimTebowSavesAmerica on July 28, 2010 at 7:18 PM
I can’t wait until November and Tennessee, once again, has a GOP Governor!!!!
ladyingray on July 28, 2010 at 7:18 PM
I do wish the GOP would get a clue about ads. They still follow the same old format. Its a mixed message ad.
Its a good ad as far as it goes but it is saying too much in too short a time.
William Amos on July 28, 2010 at 7:18 PM
Remember, remember, come this November
The festering heat they have brought
‘Tis no reason why their assault on Americans
Should ever be forgiven, or forgot
All you tyrants who lord over us
You who give us the smack of your rod
Soon now we will rend you to bits
We will give you the Judgment of God!
PercyB on July 28, 2010 at 7:20 PM
I’ve heard Gingrich is holding Pelosi’s cushion, though.
MeatHeadinCA on July 28, 2010 at 7:21 PM
I sure hope so.
Cindy Munford on July 28, 2010 at 7:22 PM
I disagree…this isn’t technically (computer) slick, per-se. It’s just well written and brilliantly edited. It would be just as effective on 8mm film.
AUINSC on July 28, 2010 at 7:22 PM
Great stuff, but ya…Gingrich/Romney (pvt citizens) but no Palin (an actual Governor!)? strange…could use better balance, and a bit more, um, color in some of the actors.
/just sayin…
ornery_independent on July 28, 2010 at 7:22 PM
Will state one more thing. This is why one more reason why the GOP doesnt win close races. This ad is the best example.
Why ? Because it sends a mixed message. It trashes the opposition while trying to state GOP virtues in two minutes.
That is two seperate messages to try and get across to the veiwers in that limited amount of time.
And the GOP has NOT learned the true value of negative ads. And why this ad falls flat. The purpose of negative ads is not to create the “Chose the lesser of two evils” choice that is thrust on America. Voters want to feel good about voting FOR someone not just voting against someone. That is why this becomes a mixed message. There ia a real purpose to negative advertizing (Is a secret I dont share) and this format is NOT it.
The GOP has to turn elections from being a “Lesser of two evils” debate to one that shows it can win consistantly. The GOP still really lacks a great ad campaign in my opinion.
William Amos on July 28, 2010 at 7:23 PM
Hopefully this one won’t try to impose an income tax. ;-)
TimTebowSavesAmerica on July 28, 2010 at 7:24 PM
14 weeks…and counting.
d1carter on July 28, 2010 at 7:24 PM
Amazing video!!! This stirs up the base just right while pointing out who we should be focusing on helping with our cash! Like it. Focus our energy
conservador on July 28, 2010 at 7:24 PM
Nothing MTV-style about it. It’s just an accurate, straight-forward message that is well edited. Not hard to do, with all of the material Obama and the Dems have given the GOP since 2006.
What’s amazing is how rare stuff like this is. Shows how inept the RNC is at everthing.
AUINSC on July 28, 2010 at 7:25 PM
Should e taught in every college’s Asskickery 101 course.
Akzed on July 28, 2010 at 7:25 PM
It’s a great ad.
I think it’s plausible to be made by some young staffer who is familiar with Windows Moviemaker or Apple iMovie could make this. Take a look around youtube at fan vids some time, there are some really well done things there that are by people just doing it for fun & love of something or other.
lizzie beth on July 28, 2010 at 7:26 PM
Two thumbs up!
itsnotaboutme on July 28, 2010 at 7:28 PM
Geez, people. Don’t turn this thread into another Mittens vs. Palin shouting match. I say we let the Cuda continue starring in her own slickly produced web ads. Those seem to be working out so far.
Doughboy on July 28, 2010 at 7:29 PM
I have a feeling in my loins that I haven’t in some time…
… I fricking LOVE IT!!!
Seven Percent Solution on July 28, 2010 at 7:30 PM
We will hold on
We will get through
We will not stand idle
While Obama destroys the Red, White and Blue
I don’t know how
I don’t know when
But we will see
Our home restored again
Hold on til then
Oh, wait and see!
Until justice once more prevails
And we will again be free
PercyB on July 28, 2010 at 7:32 PM
This ad was out in March…
mjbrooks3 on July 28, 2010 at 7:32 PM
That’s some juicy red meat.
MadisonConservative on July 28, 2010 at 7:33 PM
Good, but really needs the famous “Under my plan of a cap and trade system, electricity rates would necessarily skyrocket” quote.
holdfast on July 28, 2010 at 7:33 PM
Gingrich should stick to giving US History lectures…from the back row.
The GOP badly needs a UNIFYING conservative voice to emerge.
There’s still time, but it’s an absolute necessity and I’m getting a little uncomfortable with the same old crapola.
ontherocks on July 28, 2010 at 7:33 PM
I can believe that younger staffers had a lot of input. What the GOP needs is participation from the younger group of citizens to help shake the dust off of the old timers. The GOP needs to show that they stand for youth, innovation, achievement. Show the youth WHY the GOP exists and what we believe. They will follow.
Mallard T. Drake on July 28, 2010 at 7:34 PM
OOF.
MadisonConservative on July 28, 2010 at 7:34 PM
No Palin , no Bachman, no Haley. Hmmm..
the_nile on July 28, 2010 at 7:36 PM
Holy SH*T.
That was awesome.
I don’t agree that this is too long. It grabbed me, reeled me in, gave me a “thrill up my leg.” Yes, it has the feel of a movie trailer — so what? If it were a documentary film, I’d be camped out overnight for tickets.
Besides, they can pare it down later for wider audiences and TV constraints, just as the movie makers do. This is the director’s cut for now.
EarthToZoey on July 28, 2010 at 7:36 PM
Great viral….and if you disagree with me, you’re worse than Hitler.
Asher on July 28, 2010 at 7:37 PM
I would love to see an ad like this explaining how the Democrats caused our economic collapse with their social engineering ideology…
… Bring them on, unleash everything, nuke the bastar%s with their own words, their own policies, and their own results!
Seven Percent Solution on July 28, 2010 at 7:37 PM
Graham? The GOP must still consider him a credible
Conservativerepublican.Pare it down to 1:30 and rethink who the faces of the Republican party will be placed out front.midlander on July 28, 2010 at 7:39 PM
They recycled and reedited it.
the_nile on July 28, 2010 at 7:43 PM
Dude that gave me chills.
Why aren’t these people running the RNC.
gophergirl on July 28, 2010 at 7:44 PM
If the RGA is consciously dissing Bachmann and Palin they can kiss my pasty white a$$. If it was an oversight and they run another ad with those mama grizzlies I will almost-humbly apologize.
Extrafishy on July 28, 2010 at 7:45 PM
Thank you!
Lots of people were missing but who cares – it was a great ad.
gophergirl on July 28, 2010 at 7:48 PM
Yeah, looks like the ad is old – March 14th.
VidOmnia on July 28, 2010 at 7:51 PM
DC Douglas probably wonders why he didn’t get this voice-over gig.
BHO Jonestown on July 28, 2010 at 7:52 PM
Bachmann’s not a governor. Neither is Haley.
Slublog on July 28, 2010 at 7:52 PM
And how many campaigns have you won?
Good grief, people. This ad is 2000 times better than that crappy one the Dems put up today trashing the Tea Party.
rockmom on July 28, 2010 at 7:54 PM
This is a great ad, and we need to get behind the RGA. Stop with the “Palin no Palin. Hey what’s Mitt doing there, and is that Newt,” stuff. Good ad, makes Dems look bad; it’s catchy, and perfect for the Youtube crowd. All good.
Weight of Glory on July 28, 2010 at 7:56 PM
Bachmann is in Congress and Palin is an ex-Governor.
Why so thin-skinned, people?
rockmom on July 28, 2010 at 7:56 PM
uhhuh huh huh, he said huge boner, eheh huh heh hehuh
equanimous on July 28, 2010 at 8:01 PM
Because a lot of people think the RNC/GOP have already picked out their designated golden boys. They do not want another McCain selected as ‘Prince Elect’.
sharrukin on July 28, 2010 at 8:03 PM
Its a question of style and tactics. How many elections has the GOP won lately ? And that is only due to Obama and the democrats crappy government. The GOP should wipe the Dems out but the dems arent on the ropes yet.
William Amos on July 28, 2010 at 8:06 PM
If I’m not mistaken – I believe that was the Governor of Hawaii – Linda Lingle
gophergirl on July 28, 2010 at 8:07 PM
Then why include Romney, Gingrich, and Lindsey? Are there ANY women in this ad? (I think maybe there was one brief shot of Linda Lingle, of all people.) Where’s Jan Brewer, Nikki Haley, Kelly Ayotte, and the other female Governors and gubernatorial candidates? Just a bunch of old white guys, for the love of God.
Good old boys = MORONS.
VidOmnia on July 28, 2010 at 8:08 PM
Allah – This video was released in mid-March. They just added the “14 weeks” thing to it.
http://www.youtube.com/watch?v=nRiAlESWJ8E&
NoStoppingUs on July 28, 2010 at 8:12 PM
Because they had quotes that fit with the video. Also if this was done in March – Haley wasn’t even a thought back then.
Why is everything always so negative on here – geez
gophergirl on July 28, 2010 at 8:12 PM
Guys and gals. This ad is not an endorsement of personalities. Shoot, Levin and Santelli were also featured. This ad is laying the groundwork for the development of a narrative. The clips were to show criticism of Obama and the Dems. in as many diverse and recognizable areas of the political arena. You had criticism from the financial sector, talk radio, floor of the senate, Sunday talk shows, late night talk shows, etc. This is a great ad. Don’t worry about the grizzlies, they’ll be fine whether their in these ads or not. Shoot, the grizzlies rose without the good ol’ boys help, so don’t worry.
Weight of Glory on July 28, 2010 at 8:17 PM
their = they’re
Weight of Glory on July 28, 2010 at 8:17 PM
Ya gotta love all the armchair Karl Roves on this site. Not to mention the Palinistas who see a Mitt Romney conspiracy behind every shadow.
The RGA is leaving the DGA in the dust – in fundraising, in advertising, and most importantly in the polls that are showing an unprecedented GOP sweep coming in the Governor’s races. But all it takes is one Web ad that doesn’t have Sarah Palin in it and everyone starts second-guessing.
rockmom on July 28, 2010 at 8:18 PM
No JAN BREWERGODDESS?! For shame.
Very slick tho; love these ads the RGA is putting out.
lansing quaker on July 28, 2010 at 8:21 PM
Amazing video!!! This stirs up the base just right
Don’t see anyone there thats gonna get my cash! If the RNC/RGA are gonna send up Lindsay Graham, John McCain, Mitt Romney and Newt Gingrich as the faces of the party and NO CONSERVATIVES we are toast and I refuse to contribute to losers.
Nice ad, wrong Republican faces! RINOS lose elections or get elected and continue Demrat policies.
Now is NOT the time for timidity it is the time for takin names kicin a$$e$ and takin our country back.
dhunter on July 28, 2010 at 8:21 PM
The one that they have at remembernovember.com is slightly better in my opinion. Same themes but I like it abit better.
http://remembernovember.com/
Handel on July 28, 2010 at 8:23 PM
Best ad evah!
pearson on July 28, 2010 at 8:23 PM
Who cares if this was released before…
… it hits home, and is effective. Bring it. More! Non Stop!! Unleash the hounds!!!
Seven Percent Solution on July 28, 2010 at 8:24 PM
Look, it’s a good ad, but those making the case that it could use a little more diversity have a point. Yes, I know, we’re above all of that. Well the people it’s supposed to be persuading are not. So it could only help, not hurt, to have more women and other “protected classes” in the video. Surely it’s possible to view it as a good effort but still see room for improvement, yes?
I will grant that in terms of production values, it is head and shoulders above the crap the RNC puts out.
NoLeftTurn on July 28, 2010 at 8:26 PM
Yep! I didn’t see it back in March. The best part is ending the first half with Obama taunting, “What do you think a stimulus is!” Let’s hope to see this ad or ones like it on TV this fall.
pearson on July 28, 2010 at 8:31 PM
I agree. I like the positive message in this one. Kinda reminds me of the Morning in America ad.
NoLeftTurn on July 28, 2010 at 8:32 PM
Great until Newt shows up…
mjbrooks3 on July 28, 2010 at 8:42 PM
I just had to watch it again…
… Good stuff!
Seven Percent Solution on July 28, 2010 at 8:52 PM
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