New RNC ad: The experiment

posted at 5:12 pm on August 5, 2009 by Allahpundit

The tone’s starkly different but this actually has something in common with that DNC abortion from this morning: Both ads are designed to introduce the buzzwords they want to dominate the conversation on health care this month. Incredibly, with voters nervous about the cost and quality of ObamaCare, the left’s putting its chips on “mobs,” “extremists,” and “extremist mobs.” The GOP, rather more shrewdly, is betting on “experiment” and “government takeover.” For once, I like our odds.

It’s well organized too, ticking off a few of The One’s greatest policy hits as a reason not to trust him this time. The bad news? The music’s hokey and melodramatic, but then it wouldn’t be an RNC ad if it wasn’t. The good news? The line about “desperate photo ops” made me laugh.


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Comment pages: 1 2

Clearly both ads are trying to make viewers afraid of the target of the ad. For HotAir to accuse one of fearmongering and not the other is brazenly hypocritical. To put them right next to each other on the front page is downright hilarious.

orange on August 5, 2009 at 6:07 PM

We really need more information before responding to this. What were you wearing when you typed it?

malclave on August 5, 2009 at 6:33 PM

Why not ads with people from countries where their government spied on them, and had show trials for their disobedience? That is what Obama is about to do.

Have a lady talking on the phone telling her friend about an email, or what she just seen on TV, she questions the health plan, and her friend turns her in to the government.

Now that is a scare tactic, but it could happen. Show those questioning at the townhall meetings, then them getting drug out by the police, it is happening. So lets do it. Make the video.

WoosterOh on August 5, 2009 at 6:34 PM

Meh. Not bad, but I question the wisdom of making it all about Obama, showing photo after photo. He looks like a nice, trustworthy guy, and he remains personally popular.

At an emotional level, I felt *less* concerned about his policies after this ad. Who is sobered by footage of a puppy or a smiling, handsome guy in a suit?

Better to use the whole cast of DNC characters (esp. Pelosi, Dodd, Reid, & Frank) in the photos, along with deficit charts.

A montage of clips in which the high-profile Dems lie or contradict themselves would be nice, too.

jazz_piano on August 5, 2009 at 6:32 PM

If anyone in the GOP or SarahPAC wants to hire me as a consultant, you can find my address on the DHS watch list of right-wing extremists.

jazz_piano on August 5, 2009 at 6:35 PM

Fox reporting …….

William Jefferson guilty on 11 of 16 counts.

MSNBC reporting …….

William Jefferson cleared on 5 of 16 counts.

PackerBronco on August 5, 2009 at 6:43 PM

MSNBC reporting …….

William Jefferson cleared on 5 of 16 counts.

PackerBronco on August 5, 2009 at 6:43 PM

Your comment is racist. You’re criticizing someone because he’s Black. Hate is not a family value.

/sarc

jazz_piano on August 5, 2009 at 6:45 PM

Clearly both ads are trying to make viewers afraid of the target of the ad. For HotAir to accuse one of fearmongering and not the other is brazenly hypocritical. To put them right next to each other on the front page is downright hilarious.

orange on August 5, 2009 at 6:07 PM

Certainly both are playing on emotion but that’s what ads do. The RNC ad though butresses its argument by pointing to the facts surrounding Obama’s ill-conceived stimulus bill and its effect – or lack of effect. Just what are the substantial facts presented in the DNC ad?

PackerBronco on August 5, 2009 at 6:46 PM

So this is where all the non-Jesus-like pictures of Obama went. During the campaign, the media couldn’t find even ONE.

Speedwagon82 on August 5, 2009 at 6:50 PM

We can only hope Jefferson spends a day for every buck he aquired in his scam.

Rick007 on August 5, 2009 at 6:55 PM

Fox reporting …….

William Jefferson guilty on 11 of 16 counts.

MSNBC reporting …….

William Jefferson cleared on 5 of 16 counts.

PackerBronco on August 5, 2009 at 6:43 PM

Different stokes….the MSM is running off of Obama fumes after the flame out. Crash is about to occur.

The new RNC ad is awesome….

izoneguy on August 5, 2009 at 6:57 PM

Worth repeating this link:

Glenn Beck on the inspiring life story of our President.

Christian Conservative on August 5, 2009 at 7:00 PM

We really need more information before responding to this. What were you wearing when you typed it?

malclave on August 5, 2009 at 6:33 PM

ROFL!!!!

Now that’s just fishy, malclave. I’m gonna have to report you.

BacaDog on August 5, 2009 at 7:02 PM

Oops try again.
Beck’s One Thing on the life of our President.

Christian Conservative on August 5, 2009 at 7:04 PM

I like the RNC ad. It’s factual. It appeals to reason. I especially like the scrolling rising unemployment figures “month after month after month.” And visually it lays all the blame for all the problems on Obama. It robs him of the ony thing he has going for him with a slim majority of voters: personal charm. Very effective. The DNC ad, by comparison, is flawed because its imagery doesn’t match its rhetoric. The “angry mob” looks like my neighbor, my kid’s teacher, the guy who fixed my roof last week. They are utterly main stream, normal, average. Labeling a bunch of pony-tailed white women and gray-haired senior citizens as “a mob” is just not going to work.

Rational Thought on August 5, 2009 at 7:04 PM

The line about “desperate photo ops” made me laugh.

That was the piece de resistance

- the Cat

P.S. Also, I wanted to use piece de resistance sometime today and this fit.

MirCat on August 5, 2009 at 7:14 PM

That was an awesome video. RNC, you’ve finally got some pros working on it!

KS Rex on August 5, 2009 at 7:15 PM

well, it’s about time the RNC ran some ads.

JellyToast on August 5, 2009 at 7:20 PM

IT’S ABOUT TIME RNC…

I was ready to leave and start my own damn party of real conservatives with some Huevo’s to start getting the message out….

What’s happening is that Washington is finally running head first into the information age, they still think they can get away with this, but *anyone* with a computer and internet access can become an informed citizen. We need more sites like this one getting the message out…

-Paul-

Sprockett on August 5, 2009 at 7:57 PM

Remember. you lost. Thank the sad old man and his dopey sidekick for that. Oh, the Decider too! Good luck with the birth certificate stuff though!

simplesimon on August 5, 2009 at 8:53 PM

Remember. you lost. Thank the sad old man and his dopey sidekick for that. Oh, the Decider too! Good luck with the birth certificate stuff though!

How’s that ‘We Won’ working out for you about now??

Remember, sometimes the worst thing you can get is what you want the most, and if you don’t get it just wait till the next election… you will..

Sprockett on August 5, 2009 at 9:03 PM

Dangerous experiment…lightning…dark backgrounds? Do I see a theme of Frankenstein here?

spudmom on August 5, 2009 at 9:25 PM

Haha! Is this supposed to be a joke?

On the front page of HA, atop the left-hand column, there’s the new DNC ad showing mobs of angry right-wing protestors. The sub-headline is a sarcastic “No fearmongering here.”

As I write this, right next to that – atop the right-hand column – there’s the new RNC ad. The picture shows a placid, calm Barack Obama with the text “HIS MOST DANGEROUS EXPERIMENT OF ALL“.

No fearmongering there, right?

orange on August 5, 2009 at 5:43 PM

So I take it the RNC ad left you fearing for your physical safety then?

But to your strawman….is it ‘fearmongering’ to yell fire in a theater if there is really a fire?

Fighton03 on August 5, 2009 at 9:32 PM

MSNBC reporting …….

William Jefferson cleared on 5 of 16 counts.

PackerBronco on August 5, 2009 at 6:43 PM

whoa….for this one you really need to put the /sarc on it because it’s so believable. LOL

Fighton03 on August 5, 2009 at 9:36 PM

You know what, I think he’s experimenting full on with ideology because that’s all he knows. He’s a failure in governance.

He knows how to be a community organizer; he doesn’t have a clue what to do when he gets power.

PattyJ on August 5, 2009 at 10:34 PM

It only fearmongering if there’s nothing to fear.

I have been predicting for months that Obama will try to make himself functionally a dictator before the end of his first term. I know it sounds outlandish and will probably never happen — but only because of conservatives who shout out loudly enough to warn off the population of the immanent attempt.

If he can’t get it done by then, he will try to repeal the 8-year term limit for Presidents. He will state at first that the repeal won’t apply to him, but the legislation will allow him a third term — why not? What’s right is right: if it’s right for the next President to have 3 or more terms, it must be right for Obama as well.

The whole Honduras thing, the backing of Zelaya, was just so he could see it done up close (and, while he’s at it, help justify subverting the constitution as supporting democracy) or to see how and why it failed.

And look how chummy he is with Hugo, Amadinejad and Kim Jong. Look at his list of czars. Look at how the Congress roles over when he commands ‘spend and regulate!’ I know: it’s impossible; it will never happen. But

While looking this up I see that George Bush recommended abolishing the President’s term limit as a protection against terrorism, likening term limits to forcing the substitution of a quarterback with a second-stringer eveery 8 years. See this: http://2004.georgewbush.org/news/termlimits.asp

If the Republican President thinks it’s a good idea, how hard will it be for the Democratic Congress to vote it in for The One?

flicker on August 5, 2009 at 11:09 PM

Yes…..The Failed Experiement…
Coming to a Theatre near you!

Where are the Jobs?
Where is the $787 Billion?
Why do I have to pay for Junk Cars?

I’m Sorry, “What do you want to do with Healthcare”?

BigMike252 on August 5, 2009 at 11:23 PM

The font face is too whimsical. The lab doesn’t read as a lab, just a dark, cluttered space. More pictures of Reid and Pelosi needed. Reference to Cash for Clunkers needed, along with a notation that American cars are being traded for foreign models. Reference to rushed 1000-page bill that no one has read needed.

skydaddy on August 5, 2009 at 11:49 PM

Love this ad. It’s very visually stunning. I love how vile Rahm Emanuel looks in all the pics. We had the “Cheney is the real president” meme for the last 8 years. I think we need to stoke the “Rahm is the real president” meme now.

Ampersand on August 6, 2009 at 1:09 AM

Someone really needs to do a Rahm Emanuel as Wormtongue photoshop.

Ampersand on August 6, 2009 at 1:12 AM

I hate looking at his face after seeing him on TV at minimum once a day for at least 5 minutes minimum.

I can’t stand him, and this ad just foments that feeling.

But in this case the ad is the preacher, I’m the choir.

I despise liberals. This guy goes far, far, far beyond liberal. A liberal is like Alan Colmes. At least he can be funny twice a year. This cretin fascist in chief is sickening.

Spiritk9 on August 6, 2009 at 1:17 AM

I liked it, but have a small, nitpicky issue with the type font. Who came up with that? It looks, well…clownish. Or was that the point?

SKYFOX on August 6, 2009 at 9:30 AM

I see what you’re saying, orange; I really do, but I think you’re trying to read too much into things. (and for the sake of full disclosure, I can’t watch the RNC ad, so I’m having to go on people’s description of it….so I could very well be off base).

It’s one thing, though, to call a (undisputably) LARGE project like healtch care reformation scrabbled together with (undeniably) lengthy documentation with which attempts were made to (deliberately) rush through the legislative process in such a way that most of the voting voices (admitedly) don’t have a clue as to what it entails a “dangerous experiment.” I don’t think there’s much question as to whether or not it’s experimental, and from a political perspective (the majority seems to oppose) and from a social perspective (this has the potential to drastically affect million’s of people’s health care) it’s clearly dangerous. Yes, they are choice words, but they seem pretty accurate.

It’s another thing all together, though, to single out dissenting voices (which is becoming more and more difficult to do it seems) and broadly label them a “mob” or call them zombies of corporate interests looking to “hurt the president.”

It’s one thing to present your position in an ad designed to invoke cheezy horror scenes with hokey music; it’s another to open up a government email hotline for neighbors to snitch on each other due to “casual conversation” that may be spreading disinformation under the radar.

BlueCollarAstronaut on August 6, 2009 at 10:12 AM

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