Hard to find this one offensive, though, even if it says the sling is merely a fashion statement. They aren’t allowed to criticize it and play with the idea I take it?

As a mom to three kids, I wasn’t offended by the ad, but the ad failed to do what it was supposed to do: sell Motrin. I wonder why an ad agency hired to sell Motrin to babycarrying moms would make an that made babycarrying moms look shallow and superficial. You don’t insult your audience and then say “buy our product.”

Now in the interest of full disclosure, I’m a mom blogger in addition to being a political blogger, and I know several of the moms in the outrage video. The original Tweeter is a mom entrepreneur and a successful one at that. She was smart to create this outrage campaign against Motrin because it got her a lot of positive attention from her target audience, which is moms, and that’s more than Motrin accomplished.

I always thought the Native American baby sling was considerate in cities where strollers are a pain on the sidewalk, while crossing the street and when running to catch a taxi, train or bus. It just seemed convenient and fun for a baby.

Oh yeah, I went there.

If you’re a mom that’s actually offended by this… know that I’m offended by your offense.

Does that make things equal?… because if the standard of offense is entirely arbitrary then it should.

Let it go.

I find avoidance helps a lot!

4shoes on November 17, 2008 at 10:42 PM

It’s not just a river in Egypt…
;-)

Speaking of which, I have instituted a similar policy with O! clips on tv. My goal is to amass no more than 1 hr of accumulated time listening to or watching video of the Lightworker during the next 4 years. So far I’m under a minute. I need to get faster with that tv remote!

Y-not on November 17, 2008 at 4:59 PM

Heh! Wish I’d read this earlyer! I do the exact same thing, I find avoidance helps a lot!

I realize that owning a VW, as well as being a dyed in the wool Mac fan, puts me at considerable risk for being shunned. Please forgive me! :-)

Y-not on November 17, 2008 at 4:55 PM

Nah, we’re big Mac fans here. And I love my Toyota Tundra.

Looks like we made it…

I can see what would upset some moms about this add. It is the whole attitude and tone of voice that implies that baby-wearing moms only do it to look cool or to seem like a better mom. That might be the case with some, but not most. I found the add very off-putting. I’ll still by Motrin though because it works great! BTW, not all baby-wearing moms are libs. I love these pics of Gov. Palin wearing Trig. http://babywearingbuzz.blogspot.com/2008/09/sarah-palin-babywearing.html

PS, I’m one of those public breastfeeders too. Although I do try to be discreet. My baby hates having her head covered though, so I just try to keep my shirt right around her mouth to keep much skin from showing. It’s pretty obvious what I’m doing though.

I’d like to collectively punch the noses of these punks on behalf of American women.

Idiots.

It shows in so much advertising all over the media. They don’t have a f’in clue.

Why? Because they are not married to an actual woman, who has one or more children.

I’m not even married anymore, but I want to punch the noses of the Motrin guys for all American women. Total dicks.

I’ll never forget that photo of Sarah with Trig in a sling while signing legislation.

My collie says:

Next up: Obama make his case that babies turn women into drug addicts – making them totally, utterly dependent upon pain killers.