McCain ad: “Broken”
posted at 12:40 pm on August 5, 2008 by Ed Morrissey
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John McCain goes back to positive messaging in his newest ad … well, only in the campaigning sense. With “Broken”, McCain positions himself as an outsider and makes the claim that he’s the solution:
Washington’s broken. John McCain knows it. We’re worse off than we were four years ago.
Only McCain has taken on big tobacco, drug companies, fought corruption in both parties. He’ll reform Wall Street, battle Big Oil, make America prosper again.
He’s the original maverick.
One is ready to lead — McCain.
The “Washington’s broken” line is a risk for McCain. He wants to attack Barack Obama’s strength by positioning himself as the real reformer, and with good justification. He has fought corruption and taken political risks for reform, neither of which Obama can claim in his three short years in the Senate.
However, it provides a harmonic to Obama’s message, and Obama can counter by asking why Washington is still “broken” after McCain spent 26 years there. The answer doesn’t make for good sound bites; one man in 100 can’t do much more than McCain has attempted, and even a President only has limited ability to change the air in DC. McCain shouldn’t run on a theme that DC works, but perhaps he should look for better messages that resonate to his benefit and doesn’t underscore the message of his opponents.
Why not keep hammering Obama on energy? McCain has barely mentioned his own Lexington Project since its launch. Instead, he adopts the “big oil” nomenclature on which Obama’s populist drivel depends. “Big Oil” isn’t the problem; it’s Big Government getting in the way of the people who can produce American energy from American resources.
We need more message discipline from the McCain campaign.
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Obama’s already saying about that. McCain’s talking about a broken Washington so people don’t think Obama’s right about him being part of the problem.
amerpundit on August 5, 2008 at 12:44 PM
What, no nine inch nails for the music?
mad saint jack on August 5, 2008 at 12:44 PM
@#$%!
CP on August 5, 2008 at 12:48 PM
Off the mark. This does not help at all. I’m hoping to see a “this video is no longer available” message when I check back in a little bit.
forest on August 5, 2008 at 12:49 PM
Right.
Conservative, my ass.
MadisonConservative on August 5, 2008 at 12:50 PM
Not liking that message AT ALL!
Aggie85 on August 5, 2008 at 12:52 PM
The ad reminds me of Al Gore’s acceptance speech. “It’s the PEOPLE versus the POWERFUL!” It’s an interesting ad, but probably the wrong message coming from a Washington senator known for his deal-making ability.
Slublog on August 5, 2008 at 12:54 PM
I liked the ad.
Only difference I would say is that Washington works to well. For the fat cats in K street. corruption is rampent in the halls of congress and it goes across both parties. Washington no longer cares what citizens wants like drilling secure borders, quick wars, privacy, guideposts, defense of families, lower taxes for the citizens, less spending. ect.
Washington works well for the PACs and special interest not so well for the avg citizen. Big oil? Wall street? drug companies? banks? they all get special treatment, they all have their own little tax codes written up in the ominbus bills. The avg guy on the street? well he gets screwed. He has to qworry about his job, he has to take time away from his family to continue his education so he doesn’t become a unemployed person. His healthcare payments go up and his healthcare coverage goes down, his fuel bills go up and his food price goes up and he has to cut back. The governments tax revenues goes down and they raise rates or taxes. Just keep spending.
Washington isn’t broken it works too well
unseen on August 5, 2008 at 12:55 PM
More liberal tripe from a liberal Senator who is pandering to other liberal idiots!
sabbott on August 5, 2008 at 12:55 PM
Nope. Don’t like it at all.
Bob's Kid on August 5, 2008 at 12:55 PM
We don’t need more message discipline from McCain’s campaign Ed, we need McCain to have principled positions that don’t look like the philosophical content of a college freshman’s brain. McCain is the classic “gut-reactor”. If we could harness that kind of energy, we wouldn’t have a problem.
Immolate on August 5, 2008 at 12:56 PM
McCain has done more to break Washington than any other Republican. This ad should motivate the base to vote third party or stay home. More ingenuity from McStupid.
Valiant on August 5, 2008 at 12:57 PM
These guys are drifting closer and closer together.
tgillian on August 5, 2008 at 12:57 PM
BIG OIL !!! That turned me off…Might as well be a Obama ad.
cyclenut on August 5, 2008 at 12:58 PM
Really? I’m pretty sure Ted Stevens and Trent Lott aren’t glistening examples of Washington fixer-uppers.
amerpundit on August 5, 2008 at 12:59 PM
The GOP is broken.
Im disgusted I had to apply for a job with an enviromental group to register voters. Not because I wanted to but because they are willing to pay me. Unlike the GOP who expects freebees all the time.
At least I can limit the damage. Not where I want to be but seems is only option I have.
William Amos on August 5, 2008 at 1:00 PM
Who cares, he needs to head center.
I agree, he’s all over the place. He owns nothing. They need to assign one issue for each week until the election(except for maybe the last week where they just go) where they hammer it hard. He needs to answer what hisstance is, why he has taken up that stance,
ninjapirate on August 5, 2008 at 1:00 PM
@unseen - nice take!
I thought the one huge missed opportunity was to ask people if they’re better off two years ago (which corresponds better to the period where gas prices really took off) than the four years ago question. Two years allows one to shift the focus for the problems to Congress where they belong (endless obstructionism for developing energy) and less on the President (who really doesn’t have an excuse either, but is in your own party).
ErikTheRed on August 5, 2008 at 1:00 PM
MadisonConservative on August 5, 2008 at 1:01 PM
They are fools but not active traitors operating within the gates to destroy the city for over a decade. The Maverick gets to wear that crown.
Valiant on August 5, 2008 at 1:01 PM
I tend to like my Washington broken…
When it’s not working, it’s not messing up my life.
VolMagic on August 5, 2008 at 1:01 PM
I sure hope he doesn’t have campaign commercial showing him in hunting gear. He’ll probably shoot himself in the foot like this stupid excuse of a campaign commercial.
How about defining the commercial as 4 years of fail democrat houses. McMoron.
Kini on August 5, 2008 at 1:01 PM
I’d expect a Dumbocrat to say that. Why not spit in Bush’s face while you are at it too? Is this his idea of giving himself some distance with the current administration?
Dr.Cwac.Cwac on August 5, 2008 at 1:02 PM
whoops, pressed enter too soon.
I agree, he’s all over the place. He owns nothing. They need to assign one issue for each week until the election(except for maybe the last week where they just go) where they hammer it hard. He needs to answer what his stance is, why he has taken up that stance, how he is different than Bush, how he is better than Obama. He needs to punch instead of jab, pump instead of dribble.
ninjapirate on August 5, 2008 at 1:02 PM
and just when I was beginning to accept the idea I had to vote for him…. sigh
Diogenes of Sinope on August 5, 2008 at 1:03 PM
I just noticed that, too. One more reason not to vote for someone who slams a good administration.
MadisonConservative on August 5, 2008 at 1:04 PM
Socialisim, It’s whats for dinner.
Big Orange on August 5, 2008 at 1:04 PM
Good, must mean the Saudis, Iran, Russia, Venezuela…
Akzed on August 5, 2008 at 1:05 PM
….”big oil” that is.
Akzed on August 5, 2008 at 1:05 PM
We’ve got Pelosi trying to save the planet and the Republicans still pretending Congress is in session, and you think the “Washington’s Broken” line won’t resonate?
He can’t let Obama have that ground. It would be different if Obama actually had a record of fixing things, but he doesn’t. McCain does. Let him offer himself as the solution, because just being an outsider to an unpopular Washington isn’t enough.
MayBee on August 5, 2008 at 1:05 PM
I want a President that will just get the government the hell out of the way and let the free market work! These pricks in Washington certainly are NOT the guys you want trying to fix anything, especially business! They can’t fix our borders, immigration, the tax code or the war on drugs. Why in the world do we want them “fixing the economy”?
sabbott on August 5, 2008 at 1:06 PM
So McCain’s now been reduced to a traitor looking to destroy America. Wow. The same guy who was tortured for five years protecting it, has spent countless political capital defending an unpopular necessary war, and much more.
Is it possible to disagree with a person without referring to him as a traitor?
amerpundit on August 5, 2008 at 1:06 PM
I don’t see what Cindy sees in him.
moughon on August 5, 2008 at 1:08 PM
I don’t think McCain should focus on:
‘Hey, I’ve been in Washington for 26 years, and boy, is it fu*ked up!’
Gives more ammo to Venus Flytrap.
cntrlfrk on August 5, 2008 at 1:09 PM
Bush has done some good things, but he’s not going to go down with the word “good” associated with his name. He’s increased government, did little to stop wasteful spending, joined McCain in pushing for amnesty, kept morons on staff for far too long, lost a spine on housing bailouts, and so much more.
amerpundit on August 5, 2008 at 1:10 PM
Do you have another description for his maverickism? I still call it treason against the Constitution.
Valiant on August 5, 2008 at 1:10 PM
This Big Oil nonsense is very poorly timed, and ill-considered from the start.
Trying to snatch defeat from the jaws of victory is not a sound campaign strategy. Jeez.
hillbillyjim on August 5, 2008 at 1:12 PM
How is it treason? People keep saying that, but I don’t understand how his differing positions amounts to treason. Anything that differs from a hard-right stance is a betrayal of one’s country?
amerpundit on August 5, 2008 at 1:13 PM
…and meanwhile, prevented any further terrorist attacks on US soil, for all intents and purpose brought the Iraq War to a state of victory, and knocked North Korea off its aggressive stance. He’s released the executive moratorium on offshore drilling, which made oil prices tumble.
I didn’t say great, I said good.
MadisonConservative on August 5, 2008 at 1:14 PM
My computer is “Broken”, I guess I am the lucky one who can’t hear it.
upinak on August 5, 2008 at 1:15 PM
It is a good ad. You deprive your enemy of his strength. You take his ground from him. If it comes down to a pissing contest: “I’m the reformer” — “No, I’m the reformer.” Then McCain wins. It casts doubt on Obama’s whole reason for existing and if a prospective voter actually looked into the matter, he would find Obama is just a dopplegangler, while McCain really is a reformer, a pain in the ass reformer, but a reformer.
tommylotto on August 5, 2008 at 1:15 PM
ErikTheRed on August 5, 2008 at 1:00 PM
yes 40% of the american people must be educated that dems controll congress
unseen on August 5, 2008 at 1:15 PM
Full Card Bingo!
fogw on August 5, 2008 at 1:17 PM
Which is why I said he did some “good” things, but won’t go down as a “good” administration. He only lifted the moratorium after intense pushing from his party and previously only wanted to do it after Congress did. And now there’s fear that North Korea will keep its already-built nukes, despite scrapping the program.
amerpundit on August 5, 2008 at 1:17 PM
I’m doubting this, but I wish it were true given the list…
Because Nanny state Big Brother Government is good for you.
Well thank goodness someone is keeping them from inventing new cures.
By violating the Constitution, limiting free speech, and making it much more likely for an incumbent to be re-elected. That’ll help end corruption; why not make them congress-critters for life, then all corruption would go away, right?
And drive investments to countries we can’t tax, and can’t watch, and can’t monitor. Hooray?
Because the only way to drive down prices, is to drastically increase costs.
How? Do we have a definition of what he means by “prosper”?
Seriously, I didn’t think the Democrats would be clever enough to put out a hard-hitting Ad like this to make Conservatives distrust McCain again. But now they’ve… oh, McCain put this out?
Brilliant.
gekkobear on August 5, 2008 at 1:21 PM
Treason? How about all the others whom have actually done treasonous things. Pelosi going to the Middle East?! That wasn’t treasonous for you? Or the other Dems AND repubs who went to “talk”. They didn’t get approval, they just went.
Let me think about this some more… treason… uh huh.
upinak on August 5, 2008 at 1:22 PM
They need better a than this for their $6 million ad buy during the olymics.
Right_of_Attila on August 5, 2008 at 1:23 PM
In comparison to administrations of the last 40 years, I would place it only below Reagan. Now, if you mean it won’t go down by the history books as a good administration, that’s obvious, but that doesn’t mean the books are being unbiased.
MadisonConservative on August 5, 2008 at 1:23 PM
McCain, teh nuevo populist.
Reform wall street? Big Oil? Yeah, the economy will be great with a crippled investment sector and “little” oil, won’t it? Which party is this again?
TexasDan on August 5, 2008 at 1:25 PM
This is a very bad ad. It misidentifies where the source of the problems lies.
onlineanalyst on August 5, 2008 at 1:27 PM
Please. We’re talking McCain, here, people …. McCain! He’s a traitor, didn’t you know? I thought everyone knew. Time to get with the program. Sheesh./
wise_man on August 5, 2008 at 1:28 PM
Because of McCain, freedom of speech has become “broken”.
Dr.Cwac.Cwac on August 5, 2008 at 1:28 PM
It’s a legitimate question that McCain’s people didn’t have to set up.
Where’s the part where it mentions McCain beat back the First Amendment and championed no-questions-asked amnesty for America’s greatest domestic economic and security threat?
highhopes on August 5, 2008 at 1:29 PM
Yeah, people are going too far with the treason labels. Amnesty was a sore issue for a lot of people, but John Kerry was a traitor. McCain was a brave hero, and a good man.
MadisonConservative on August 5, 2008 at 1:30 PM
Washington (Capitol) is broken.–that makes sense considering that the Democrat majority Leanders and Members have failed to deliver a VOTE to consider drilling and pumping and refining domestic oil for our national security and economic well being.
I’ve had it with ‘REFORM’ that only makes things worse, inevitably! Try “rule of law” imposed on Wall Street as everywhere.
Battle Big Oil–damn, that’s dumb. What, make it Little Oil?
Then “Little Oil will make America prosper again” joins Nancy Pelosi’s chorus. Hell, he’s got some learning to do if he’s calling himself the original maverick when defeatist applies.
This is one ad that McCain had best NOT relish with public pride since the message is tainted. EDIT, CUT, SPLICE!
pump, produce, prosper ‘08
maverick muse on August 5, 2008 at 1:30 PM
This ad explains why my home-made bumper sticker reads: “I’m voting for McCain, he sucks less then that other guy”
GarandFan on August 5, 2008 at 1:31 PM
Here’s a better ad for you John:
Mccain…he’s not Obama.
SaintOlaf on August 5, 2008 at 1:33 PM
Wrong. If it comes down to that level of debate “historic” will always beat “prehistoric.”
highhopes on August 5, 2008 at 1:34 PM
We’re screwed either way… maybe less with Maverick, but screwed, nontheless. He is too liberal, too old, and a global warming maroon. And his campaign is absolutely useless. Wonder how the job description for POTUS is written? Maybe it should be posted on Monster.com. We’d certainly get some better applicants on boths sides.
ultracon on August 5, 2008 at 1:34 PM
Oh, so this is McCain’s enemies list? Medicine, energy and capitalism? He’s going to battle Big Oil?
I don’t want to swear, but WTF?
BigD on August 5, 2008 at 1:35 PM
subtle.
highhopes on August 5, 2008 at 1:35 PM
Your use of the past tense is fitting. McCain WAS a hero, a good man, and a conservative. Then after failing to get the nomination in 2000 the man appears to have snapped. McCain is a snarling bitter “moderate” who seems hell bent on alienating the GOP base by his positions and statements.
highhopes on August 5, 2008 at 1:40 PM
He needed to lose the whole “big oil” thing months ago.
It’s always two steps forward, one back with this guy. Right when I think he’s starting to get what works, he reverts back to old mistakes.
Big oil is not the bloody problem, damn it.
Hawkins1701 on August 5, 2008 at 1:46 PM
Everyone wants to be able to say what they want, to not have their words mischaracterized and deliberately misinterpreted, and not fear that their next words will be their last. Freedom of speech is something that should not be impugned. Not by McCain, or anyone else.
wise_man on August 5, 2008 at 1:51 PM
Madis, you and I agree on this. I do not see treason on this at all. There is different variations, but this is not treason… and these people know it. They are just ticked off at the world.
Heck I happen to be ticked but what am I going to do? And besides who cares… I am a no body.
upinak on August 5, 2008 at 1:52 PM
i knew he would do this! he just cant help but stick a knife in the back of the real republicans. right now repub congressman are showing up in congress demanding a vote on drilling, exposing the dems for causing this mess and the repub presidential candidate went and kicked them in the nuts.
these guys should get a group together and go tell him to straighten up and get in line or else they will go public in not supporting him. he is setting back conservative progress every time he opens his mouth
chasdal on August 5, 2008 at 1:53 PM
Senor Juan “McCain/Kennedy” McCoot, Senor Juan “McCain/Feingold” McCoot, Senor Juan “Nancy Pelosi is an effective leader and an inspiration to millions of Americans” McCoot, Senor Juan “I again want to emphasize my respect for the former vice president’s leadership on Global Warming and his continuous leadership” McCoot is an outsider?
lol.
Beaucoup lol.
Mucho beaucoup lol.
MB4 on August 5, 2008 at 2:01 PM
i’ll save wise_man the trouble
MDS!!! HATER!!! do you think obama would be better on this issue??
chasdal on August 5, 2008 at 2:03 PM
Sometimes I think that McCain’s maverick tendencies are really nothing more than his way of asserting his masculinity since he is basically a kept man. I mean, you know who wears the pants in that family.
BigD on August 5, 2008 at 2:05 PM
Please stay on topic of this discussion, chasdal.
wise_man on August 5, 2008 at 2:06 PM
Bravo! With this modification…
It isn’t ‘American’ energy or ‘American’ resources. It’s the property of specific individuals, traded with other individuals.
JDPerren on August 5, 2008 at 2:07 PM
Backfire!
Grafted on August 5, 2008 at 2:08 PM
are you a moderator now?
chasdal on August 5, 2008 at 2:08 PM
Better listen to “wise_man”, chasdal. He replaced Michelle, AP and Ed as owner and blog moderator or hadn’t you heard? He will send you to the corn field if you make him mad.
MB4 on August 5, 2008 at 2:09 PM
again “McCain may not be the perfect conservative, but Obama IS the perfect socialist.”
- The Cat
MirCat on August 5, 2008 at 2:10 PM
No, he just dislikes AllahP, so he no longer exists in his mind. Sort of like McCain’s liberal policies. He doesn’t like to think of them, so *POOF* they no longer exist, and so anyone who mentions them is a liar.
MadisonConservative on August 5, 2008 at 2:12 PM
Yeah, that - or McCain actually believes what he is trying to do is move beyond the divisive & obstructive partisanship as to putting our energies to solve the nation problems.
wise_man on August 5, 2008 at 2:13 PM
i think he’s just upset that my post stole his thunder.
but hey, wise_man, c’mon, in what area is mccain better than obama? on the war? well face it, obambi isnt gonna withdraw immediately. that was red meat to the far left fringe. judges? well, that is very debatable. mccain wasnt a big fan of alito’s. sure he voted for them but he also voted for ginsburg. and he has is too willing to listen to dems. i can easily see kennedy or shumer convinces him that the only judges he can pass are ones they approve. it will be souters and kennedys all over the bench.
the guy spent too much of his career pissing in the cheerios of the people he now wants to help him. why should i, or other conservatives change our views and back him? there are millions of us, one of him. WE have something he wants. he needs to come to us to get that. otherwise its HIS fault if obambi wins.
chasdal on August 5, 2008 at 2:14 PM
…says the man who calls any McCain critic an “Obama supporter”.
Oh, that’s a good one.
MadisonConservative on August 5, 2008 at 2:15 PM
Mccain is running hard from the image of an oil republican…let him, it’s a smart move.
After Mccain picks Mike Huckabee as his VP nominee and Huck renews grassroots effort from the base and demolishes whatever loser President Ubama picks as his nominee in the debates..it will be smooth sailing for Mccain into his 70/30 victory over president ubama.
SaintOlaf on August 5, 2008 at 2:15 PM
Absolutely, Truer words were never spoken - I totally agree with you!/
wise_man on August 5, 2008 at 2:15 PM
On the same day Obama picks Hillary as his VP nominee…
MadisonConservative on August 5, 2008 at 2:20 PM
Off topic — Rush just had a parody of Charlie Rangel talking about the No Alternative Maximum Tax — You Make It, We Take It.
It was funny, funny.
BigD on August 5, 2008 at 2:21 PM
Six-year-old “wise_man” Fremont looks like any other little boy, but looks are deceiving. He is a monster, a mutant with godlike mental powers. Early on, he isolated the blog of Hotair, America. In fact, the inhabitants do not even know if he destroyed the rest of the internet or if it still exists. “wise_man” Fremont has also eliminated free thought and all opposing points of view. He controls the comments and what can be said on Hotair. “wise-man” Fremont creates and destroys as he pleases, and controls when the other commenters can comment and what they can say.
The adults tiptoe nervously around him, constantly telling him how everything he does is “good”, since displeasing him can get them wished away “to the cornfield”, where they are presumably met by a less-than-happy ending. Finally, MadisonConservative can no longer stand it and confronts the boy, calling him a monster and an Allahpundit hater while chasdal implores the other adults to throw “wise_man” Fremont under a bus, “Somebody end this, now!”, but everyone else is too afraid to act. Before MadisonConservative and chasdal are killed, they are shown, indirectly by their shadows, transformed into Jack-in-the-box’s.
MB4 on August 5, 2008 at 2:30 PM
That’s a good suggestion. McCain should drop this “big oil” phrase and any negative comments to the people who bring us the means for which we all are able to drive our cars to work, and purchase food at the grocery store, and much more. All of this would not be possible without ‘big oil.’ If they’ve done something illegal, then charge them and prove it in a court of law.
As was stated before, leave this drivel to Obama and the democrats, McCain.
wise_man on August 5, 2008 at 2:39 PM
1. He just lifted Mitt Romney’s theme, yet again, it works and he should use it. With such a low approval rating Congress has, people will sympathize with the “Washington is Broken” theme.
2. This ad is clearly a pitch to Independents and right leaning Democrats. McCain is running as a reform candidate. No surprise here.
3. Pie.
DanStark on August 5, 2008 at 2:44 PM
Fixed.
MadisonConservative on August 5, 2008 at 2:46 PM
I like pie. But I like turtle pie better.
wise_man on August 5, 2008 at 2:47 PM
I think he would be better off saying that “more than just saying he has stood up against special interest groups on both sides of the political divide he has actually done it.”
A laundry list of special interest groups is bound to irritate someone as these comments above show. By making the ad focus on who has acted versus who has just spoken he makes the ad directed right at Obama’s weakness without being divisive.
KW64 on August 5, 2008 at 3:44 PM
Washington is broken? we are worse off than we were 4 years ago? McCain has taken on big tobacco? drug companies? reform wall street? battle big oil? he’s the ordinal maverick? Is this what passes as positive messaging? I wonder what negative messaging looks like. Why is it every time McCain tries to be positive, It makes be question voting for this RINO?
Dollayo on August 5, 2008 at 4:15 PM
I think they need to do a lot of different kind of ads. Not just energy. There are over 300 million people in this country, you need different messages for different people.
Terrye on August 5, 2008 at 4:20 PM
That’s exactly the wrong message. It’s Obambi’s and the Democrat’s message. And John McCain is falling headlong into that pit.
It’s also false. We’re better off. The economy stopped growing for exactly ONE quarter, back in 2007. Despite energy costs, inflation and unemployment remain low. Interest rates are at record lows.
And we’re winning in Iraq, and in the GWOT worldwide. The USA remains free from terrorist attacks.
John McCain at some point has to realize he can’t avoid the Bush record, so he shouldn’t try. He should embrace it. It’s a damned good record to build upon, and he should say so.
Yes, I know it’s contrary to popular ‘wisdom’, but the way to win against the doom-and-gloom defeatist Democrats is not to echo them, but to present the alternative: things are good, and I’m going to make them better!
MrLynn on August 5, 2008 at 4:50 PM
4. is capitalism for 1000 Alex!
upinak on August 5, 2008 at 4:53 PM
???
He must be delighted that GM lost 8 billion $ this quarter. Now THAT’S good news to these dolts.
I guess 8¢ on the dollar is “windfall” profits.
No, welfare is windfall profit for all its recipients.
Mojave Mark on August 5, 2008 at 5:02 PM
Just when I think I can vote for McCain (while holding my nose), he comes out with this crap. If he would just shut up, and let Obama keep putting his foot in his mouth, he will probably win.
rmgraha on August 5, 2008 at 5:11 PM
Now that McCain is the Repub nominee, can’t he get some ‘good’ people to help his campaign? This ad makes me wonder if some Dem plants got absorbed into his inner circle. Why is he talking about the Wall Street, Big Oil, Drug Company, etc., etc., etc.,….?
I thought conservatives had established that drug companies not bad, trial lawyers/frivilous lawsuits are to blame?
Who/what does McCain think Wall Street mean? After he touches Wall Street, every working Americans can kiss their 401k(s) goodbye (or a hefty chunk of it).
Don’t even let me start on the Big Oil….
RNC should really post a big HELP WANTED sign.
Sir Napsalot on August 5, 2008 at 5:30 PM
In addition to republicans and conservatives, there are other people in the United States that might see this ad and not take offense. Such as the great unwashed. i.e. the ‘moderates’ and the ‘undecideds’. You see, these people don’t think the same way we do. And they often vote. When someone says “wall street and drug companies,” this means something different to them. They’ve been conditioned by watching the mainstream media and being feed the notion that these groups are evil.
I am not absolutely sure, because I don’t know for a fact, but I would guess that McCain might ‘take on’ wall street and drug companies in a completely different way as someone like Obama might. Example, Hillary wanted to ‘reform’ US healthcare. We all knew what she was planning. And if someone who was not a liberal would want to ‘reform’ the US healthcare system, it would be a lot different. Same word. Different outcome. And as I said, ‘take on’ means different when coming from Obama “I’m going to take on wall street” and coming from a republican.
Something to consider. As a possibility.
wise_man on August 5, 2008 at 5:43 PM
It could be as you say, but judging from McCain’s last 8 years….I am not so sure about the ‘take on’ McCain means what you and I think it means.
Sir Napsalot on August 5, 2008 at 5:47 PM
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