Video: Michelle on Fox & Friends

posted at 9:54 am on September 28, 2007 by Bryan

Discussing the Miller Beer/Folsom Steet Fair poster fiasco, which must go down as one of the most idiotic corporate decisions of modern times.

In Miller’s case, that makes two idiotic decisions within the span of about a year.

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I confess to having recently had a Miller Genuine Draft. Thus, I hearby repent of drinking any more Miller products.

Bigfoot on September 28, 2007 at 10:18 AM

How tiny is this demographic? WTG, Miller. I’ll never touch one of your products again. Congratulate your clever marketers on perfecting the art of losing market share overnight.

TexasDan on September 28, 2007 at 10:23 AM

OK…most regulars here know a little about me, I’m gay…and Catholic. I certainly don’t associate myself with the “mainstream gay groups”, much less the “leather crowd”. That being said:

I think there’s a bit of an overreaction to this ad. Yes…it’s a take-off of The Last Supper, but what is the original painting but a painting? It’s not a holy relic.

I would be offended if they used an image, say, of the crucifixion…a la the Pepsi/Madonna debacle a few years ago. But there have been sooo many “Last Supper” parodies by sooo many, in a way it’s a bit overdone.

Miller has had a decent history of supporting gay events and charities. As have many corporations…they saw a target market with expendable income, and it’s done well for them.

I simply cannot see how this ad is offensive…

Again, let me say that the Folsom Fair isn’t something I would attend anyway. But Miller shouldn’t be in hot water over this.

JetBoy on September 28, 2007 at 10:27 AM

I’ve slowly been gravitating toward Bud and its offshoots over the last several years. Now I am making the switch 100%. Always found Anheuser-Busch to be a patriotic company, too; hope they don’t have similar issues.

RW Wacko on September 28, 2007 at 10:30 AM

Support Coors. The founded the Heritage foundation and are pro Capitalism and American. Miller seems to sell out allot.

Egfrow on September 28, 2007 at 10:33 AM

JetBoy on September 28, 2007 at 10:27 AM

There a several angles from which I could attack what you said. But I’ll use this one:

Would Miller used a pic of Mo riding his white horse to heaven drinking a brewsky?

JiangxiDad on September 28, 2007 at 10:34 AM

And the Catholics will start rioting in the streets and burning things in 3….2…..1….. Oh, wait.

San Francisco is full of a bunch of adolescent children thinking that “shock value” is going to get them respect when all it gets them is disdain and annoyance from “flyover country”. I couldn’t move out of there fast enough. Have fun with your crappy parade and your further sinking into crime and chaos, San Fran.

I’m not Catholic, but the obvious hypocrisy bugs me. The Folsom Street Fair can do this, if next year, it’s a picture of Yasser Arafat or Mohammed in a “compromising” position. Yeah, not gonna happen ’cause of the obvious conclusion. Respect for religions should be universal, not just ’cause you’re scared the Moslems are going to riot in the street.

mjk on September 28, 2007 at 10:35 AM

I think there’s a bit of an overreaction to this ad. Yes…it’s a take-off of The Last Supper, but what is the original painting but a painting? It’s not a holy relic.

Look, the ONLY reason the painting is popular is because of Jesus and the depiction of the last supper. They chose a popular image for the purpose of creating outrage.

The idea that you don’t see anything wrong with it shows that you are ‘out of the loop’. They chose this one BECAUSE of its controversial nature DUE TO RELIGION.

It shows very poor taste. And it is another indication that people who ‘claim to be gay’ have a tendency to make poor choices in life.

Overall, weak appearance by MM though. Good to see you, but you are at your best when people disagree with you.

ThackerAgency on September 28, 2007 at 10:37 AM

I’d love to boycott Miller but I already wouldn’t drink their cat piss if they paid me.

Pablo on September 28, 2007 at 10:57 AM

Miller’s one of our state staples. I’d still take Bud over it.

MadisonConservative on September 28, 2007 at 10:59 AM

But there have been sooo many “Last Supper” parodies by sooo many

True, masquerading as art most of the time. This isn’t just about a painting. This is a central part of the Christian belief. “Do this in remembrance of me.” Does it become ok to offend us just because we don’t threaten violence on our own behalf? Is there no place we can’t go to offend Christians? Is there no line that can be crossed? We just have to take it all?

Everyone, and I mean everyone, was outraged over the idea of the nooses hanging from the tree in Jena(as they should be), but depicting our God and Savior in an S&M ad is something we should just let slide??

Sorry JetBoy, you are just wrong here.

Rightwingsparkle on September 28, 2007 at 11:05 AM

BTW, I’m buying Coors from now on.

Rightwingsparkle on September 28, 2007 at 11:06 AM

The marketing dept must be drinking a little too much of their product PRIOR to making decisions.
.
Like someone said yesterday ( much better than I could), try that with Mo and some sex toys… and ya know, see what happens.

shooter on September 28, 2007 at 11:13 AM

Sorry JetBoy, you are just wrong here.

Rightwingsparkle on September 28, 2007 at 11:05 AM

But see, the point is (and I hope this answers other questions here too) this ad is not making fun of Christian beliefs. It’s a simple parody of a very well-recognizeable painting. There’s no “Christian bashing” going on.

As a Catholic, yes…I fully respect the eucharist and what it is. But again, this is just a take-off on a painting that is recognizeable by everyone, not just Christians.

JetBoy on September 28, 2007 at 11:15 AM

[rant] Greta needs to STFU. It bugs me when people speak solely for the purpose of hearing their own voice. All she did was reiterate MM’s point. Why?

Because she’s a camera whore.

Shut up, Greta. [/rant]

Sorry. Need coffee.

MikeZero on September 28, 2007 at 11:16 AM

On September 27th, 2007 at 11:10 am, ThackerAgency said:
um, may they all burn in hell? Is that offensive? not meant to be.
.
I’d like to see these ‘brave artists’ put up a poster of ole’ Mo gettin it up the butt.

From MM.com – I just had to do this.

shooter on September 28, 2007 at 11:16 AM

JetBoy, in my church above icon screen, there is an icon of the Last Supper. While it is just a painting and probably one of the most recognizable ones in the world, it does hold meaning for millions of Christians. For someone to substitute sex toys for the Body of Christ is insulting.

pullingmyhairout on September 28, 2007 at 11:23 AM

Ugh. Michelle first thing in the morning, fine. Greta Van Sustern? Not so much…

(And it’s not just a looks thing, either, it’s the stench of primetime celebrity crime infotainment that seeps from her pores.)

Blacklake on September 28, 2007 at 11:27 AM

[MikeZero on September 28, 2007 at 11:16 AM]

You shut up. You don’t know what you are talking about. I’ll have you know, Greta’s been rated by Forbes as one of the top ten, um, … whatever … in the country. So there.

Now, where’s my coffee. :)

Dusty on September 28, 2007 at 11:28 AM

Where can I get a copy of the Folsom Street Fair poster for my house?

thuja on September 28, 2007 at 11:32 AM

I simply cannot see how this ad is offensive…

JetBoy on September 28, 2007 at 10:27 AM

It is. It might not offend you but it offends me. Good thing that I think all Miller products taste like cr@p. I had my first and last Miller High Life when I was 16 21. And back then I was drinking schiltz malt liquor and OE8 due to lack of choices in the inner city bodegas. Still rather drink those than Miller.

Bill C on September 28, 2007 at 11:46 AM

JetBoy on September 28, 2007 at 11:15 AM

I think you are wrong here Jetboy, The purpose of the ad is to insult christian values. And thereby sell Miller products to the screwballs who get their rocks off by pissing off the christians. The ad is not nation wide, just for the San Fran area. So it’s intended purpose is pretty clear to me.

conservnut on September 28, 2007 at 11:48 AM

But see, the point is (and I hope this answers other questions here too) this ad is not making fun of Christian beliefs. It’s a simple parody of a very well-recognizeable painting. There’s no “Christian bashing” going on.

Oh, I completely disagree. This is an obvious ploy at bashing and hating Christians and their beliefs. It’s pathetic and childish. “Liberals” in San Francisco take great joy in bashing Christians and hiding under the free speech umbrella. The fact is, none of this ‘ad’ crap would have happened if they decided to bash Islam. Christianity is an easy target because most Christians would (as Gutfeld put it regarding Olbermann and Fox News) just shrug and continue on with life.

This is an obvious attempt to generate publicity and to show how “mean” Christians are when the people with this ad are the ones who are blaspheming and mocking another person’s dearly held beliefs. Class-ay.

It’s much like the painting of Jesus at St. Catherine’s Monastery. Although it’s not something Jesus ever touched, it’s a sacred religious item and should not be mocked by those who do not believe in the same thing.

Again, Folsom Street Fair’s next ad better show Mohammed doing something or I’m calling them wussy hypocrites.

mjk on September 28, 2007 at 11:50 AM

Again, let me say that the Folsom Fair isn’t something I would attend anyway. But Miller shouldn’t be in hot water over this.

JetBoy on September 28, 2007 at 10:27 AM

But, people have a right to put them in hot water over it.

Your rational over why they shouldn’t be in hot water, doesn’t make sense, unless, you own Miller Brewing stock.

Mcguyver on September 28, 2007 at 11:52 AM

Drink Corona. It’s not terrible and it supports jobs in Mexico.

tgillian on September 28, 2007 at 11:56 AM

1. Michelle is hot.

2. Michelle is right.

3. Miller is cheap beer anyway, support your local micro-brew pub.

4. Thanks again, Michelle, for standing up for us on this nonsense.

Lawrence on September 28, 2007 at 11:59 AM

Again, let me say that the Folsom Fair isn’t something I would attend anyway. But Miller shouldn’t be in hot water over this.

JetBoy on September 28, 2007 at 10:27 AM

It is not their support for the Folsom Fair that has everyone upset; it is mocking a Christian icon in doing so.

Miller should be in just as much hot water over this as if they had used an image of Islam. If they had mocked Islam or Muhammad, heads would roll, literally.

Lawrence on September 28, 2007 at 12:03 PM

Exd 20:7
Thou shalt not take the name of the LORD thy God in vain; for the LORD will not hold him guiltless that taketh his name in vain.
.
This goes far beyond this Commandment!
.
and if you are one who says, Oh God understands it’s a joke. I’m sure He does but I do not believe He is the least bit amused! as I am not!

abinitioadinfinitum on September 28, 2007 at 12:10 PM

Wow, I underestimated the amount of offense this ad apparently has on a lot of people. Still, I don’t get it.

When people like Ann Coulter and Jerry Lewis made blatant anti-gay slurs, I was told “get over it” and “it’s only a joke” and “no reason to be offended”…?

I just fail to see how this is offensive to Christians, especially since I am one. Again, if this were of, say, the crucifixion, with a bunch of guys under the cross with “sex toys”, I’d be the first to say “Yes, this is an obvious attempt at anti-Christianism” and call for a Miller boycott.

And to relate this somehow and say “Why don’t they do a Mohammed parody?” is truly stretching it. Any old Mohammed painting (of which there are few) would hardly be recognizeable to the American public.

I guess maybe because I work in Advertising design, I see something completely different here. There is no bash on Christianity, save that it’s a take-off of simply a famous painting that everyone can recognize.

Does anyone know if Miller has even responded with a statement yet?

JetBoy on September 28, 2007 at 12:14 PM

MM i felt bad for you after the talking over you done by greta and whats his name, :(

im not catholic (my old dog tags say im baptist, not sure who decided that for me as i dont remember being asked lol) but i am still a little offended by the pic.

the morning show on fox has gotten kinda hard to watch and this mornings antics didnt help matters much.

trailortrash on September 28, 2007 at 12:18 PM

I’d love to boycott Miller but I already wouldn’t drink their cat piss if they paid me.

Pablo on September 28, 2007 at 10:57 AM

That pretty much sums it up right there.

infidel4life on September 28, 2007 at 12:23 PM

Attention EVERYONE:
This is not a “Catholic” issue. It is a direct affront to all Christians, everywhere.

/I am Catholic

leepro on September 28, 2007 at 12:23 PM

Any old Mohammed painting (of which there are few) would hardly be recognizeable to the American public.

That’s funny. You’re suggesting it’s ridiculous to draw a comparison between using a Christian symbol and Muslim one because nobody would recognize Mo and therefore he couldn’t sell much beer?

This is not a discussion about advertising.

And for the record, after the “prophet” cartoons and so forth, I think Mo would be a great spokesman for products. EVERYBODY recognizes him now.

Why don’t you try it, since you’re in the business.

JiangxiDad on September 28, 2007 at 12:33 PM

I’m sick and tired of people throwing up the “It’s Free Speech” card every time a conservative responds to the left’s diarhea. Why isn’t our response also covered under free speech???

Joshua P. Allem on September 28, 2007 at 1:00 PM

I think you are wrong here Jetboy, The purpose of the ad is to insult christian values. And thereby sell Miller products to the screwballs freaks and sexual deviants who get their rocks off by pissing off the christians. The ad is not nation wide, just for the San Fran area. So it’s intended purpose is pretty clear to me.

conservnut on September 28, 2007 at 11:48 AM

Just keepin’ it real. JetBoy, I respect your opinion and your right not to take offense by this. Respect mine: I do. As in the law, my perception of this poster is driven by intent, and I have no doubt that the intent of this most hatefully anti-Christian element of our society was to offend on the basis of religion, and I honestly don’t believe that you’re missing this part of the message.

As for the eucharistic aspect … dude, they have taken the painting that depicts the last supper and defiled it with S & M toys. This is not just another painting, like they took American Gothic and put the farmer in a ball gag and leather harness.

Jaibones on September 28, 2007 at 1:03 PM

The last I heard was that Miller basically said we’ve supported Gay and Lesbian events in the past and will continue to do so.

Which isn’t the point anyway. But fine. Maybe they think Christians don’t drink at all. They would be wrong.

Rightwingsparkle on September 28, 2007 at 1:14 PM

I think everyone is seeing the original Last Supper painting as somehow connected to Christianity itself. I’m not talking about the actual event of the “last supper”, I’m talking about the painting. Who knows what the actual event looked like…suffice to say Da Vinci took some artistic liberies with his version.

I see the painting as almost “pop-culture” in it’s essence. You could take Peanuts cartoon characters, put them behind a long table like that, and everyone will think “last supper”.

There is, in my opinion, no direct intent here to be anti-Christian. I don’t see it. And suffice to say there is plenty of evidence that: Da Vinci was hardly a devout Christian himself, and that he very well may have been gay.

But that’s another argument for another time…

JetBoy on September 28, 2007 at 1:26 PM

Miller is the golden showers of beer. No wonder the homosexual leather community likes the taste.

Supporting the homosexual sexual appetite and where it leads can be the HIV of any corporate sponsor.

Who knows where those Miller bottles have been?

Hening on September 28, 2007 at 1:33 PM

As to the offensiveness of the image, it is not only a reference to an iconic painting, but also a re-imagining of an event. In the context of the new depiction of the event, “This is my body, which is given for you. Do this in remembrance of me,” has an entirely different literal meaning. The consumption of the body now has a sexual connotation. The new literal meaning combined with the spiritual meaning of the event posits that what was rewarded with fire and brimstone in Genesis is now rewarded with eternal salvation in 2007. The Christ figure in the image is offering his body to his leather clad apostles as a means to obtain salvation. How can the image not be offensive when it appropriates Christian iconography to convey a message that is anathema to Christianity? Aside from the homosexuality considerations, it asserts that salvation is found through lifestyle rather than faith.

rw on September 28, 2007 at 2:02 PM

I have been to this street /kink fair more then a few times. When you live in this city some times its nice to watch the freak shows. Miller has been connected with this more then just this year.
They are a main stay as there beer booths are littering the 3-4 blocks this takes affect on. I have seen first hand accounts of sex acts on the street , which by the way is zones commercial residential that means store front warehouses street level apartments above . I was there in 2002 they had booths for the PLO sympthise4s and 2 booths for john Kerry for president. Amidst the multiple vendors selling whips flogger canes ect . Not once have I seen the SFPD enforced any kind of laws on the street, why when cracking down on public nudity or open sex acts will upset the special interest group that run the city “GLBT”. Also not once has the city said no because of the traffic mess it causes. But it will be a cold day in hell when they give the US military the same cart blanch to host any events in the city,
This is just another example of we can say and do what ever we want and be damned if you don’t like it, but if you say anything against us you’re a bigot a homophobe a racist and should be run out of the city like mark leno basically said to the Christian youth holding a rally at Pac bell park.

Mojack420 on September 28, 2007 at 2:42 PM

Always found Anheuser-Busch to be a patriotic company, too; hope they don’t have similar issues.

RW Wacko on September 28, 2007 at 10:30 AM

I think I may have said this before, but Anheuser-Busch is a very patriotic company. My dad works for a polymer company and said Busch accepted nothing but American made products, even though they were cheaper when imported. Same with Tropicana.

hollygolightly on September 28, 2007 at 3:55 PM

I respect and defend your right to do stupid things as long as you respect and defend my right to call your things stupid.

BKennedy on September 28, 2007 at 4:00 PM

Miller’s one of our state staples. I’d still take Bud over it.

MadisonConservative on September 28, 2007 at 10:59 AM

I question your patriotism.

Cubs fan. YEAH, I WENT THERE.

:)

Enrique on September 28, 2007 at 4:07 PM

Jetboy is right when he says that Da Vinci’s painting is not a holy relic (though it is a fresco inside a famous, near relic, church on one of the walls) but just a painting. To be sure, there have been many parodies of the painting (one of the best is in the movie M*A*S*H).

But that isn’t the point.

Art is communication. Picasso’s Guernica was one of the most effective anti-war/anti-fascist messages ever told. Da Vinci was trying to convey a moment of high religious signifigance, the first Communion. That was his message.

The Folsem parody has another message entirely, and one that IS deeply insulting to Christians, because the photographer’s intent *WAS* to denigrate Christianity. This wasn’t an accident of parody. It was, I believe, deliberate.

It is part of a theme. It is the same message of denigration communicated by Andres Serrano in his “Piss Christ” (a crucifix in a jar of his own urine) in 1989, and by Chris Ofili in his picture of Mary splattered with elephant dung. By the way, Bernard Goldberg in his book 100 People Who Are Screwing Up America (and Al Franken is #37) ranked Ofili #86.

The claimed “free speech” issue, isn’t. After all, neither Miller, the photographer, nor the models are facing criminal prosecution, imprisonment or death for their role in making the poster, unlike what would happen in a muslim country if the target were Mohammad. Nor did the government step in and premptively censor the photograph before publication.

Miller (by virtue of sponsoring the event and the photo) and the photographer CHOSE to insult us. And that is all that matters.

Jetboy may not have been insulted, and that’s okay. But many of us were.

georgej on September 28, 2007 at 4:26 PM

Even if you’re going to make the point that it’s not insulting to Christians, it’s still overtly sexual and bound to turn off a huge number of Miller drinkers. Dumb business decision.

Fortunately, Miller is one of my least favorite beers. I’ll stick to my standard Yuengling.

viking999 on September 28, 2007 at 4:39 PM

georgej on September 28, 2007 at 4:26 PM

You make a great point, about those other “artworks” like the “Dung Madonna”. I remember when that exhibit was going on…in Brooklyn I believe…and the outrage surrounding it.

Now those pieces I would say “Yes, they are offensive”, as they make an implicit statement on Christianlity. But I also believe (having been an art student) that these things should neither be banned nor censored. If you don’t like the art in an exhibit, don’t go and see ‘em. The “Last Supper” in question, tho, is probably eant to be plastered around town to promote the event, so avoiding it may not be simple.

Another good point you make is:

After all, neither Miller, the photographer, nor the models are facing criminal prosecution, imprisonment or death for their role in making the poster, unlike what would happen in a muslim country if the target were Mohammad. Nor did the government step in and premptively censor the photograph before publication.

Exactly. That’s part of the give-and-take of a free society…that not everything will be endorsed by everyone. And yes….you would never see anything even remotely similar in a Muslim nation.

So let’s not try to be like one. I just think there’s more important things to worry about than some group making a parody of a very famous (and not famous simply because of it’s Christian nature) painting for their own benefit.

JetBoy on September 28, 2007 at 4:47 PM

JetBoy: For me personally, it has nothing to do with being offended and everything with what Miller Brewing Co. finds to be appropriate for their sponsorship.

The Folsom Street Fair is not the sort of event a major corporation like Miller should be attaching their brand name to.

Just take a gander at who they’re keeping company with.

Elbow Grease and Dungeon Beds…..nice.

What’s next, a NAMBLA convention?

Even classic corporate whores like Bank of America had sense enough to stay away.

I think Miller screwed the pooch on this one.

The Ugly American on September 28, 2007 at 4:52 PM

Sorry….I should’ve given a [NSFW] warning with that link ; )

The Ugly American on September 28, 2007 at 4:53 PM

The last I heard was that Miller basically said we’ve supported Gay and Lesbian events in the past and will continue to do so.

I’m totally fine with that…even though I think GLBT “pride” parades have long-since outlived their usefulness.

They’re now basically just an excuse to get together, drink/do drugs and dance around like a bunch of retards.

Frankly, as a fellow queer, I find them to be downright embarrassing.

The Ugly American on September 28, 2007 at 5:05 PM

You can download a larger image from
http://www.folsomstreetfair.com/fair-info.php

I’m using it as my desktop image on my computer.

thuja on September 28, 2007 at 5:23 PM

JetBoy:

You’re the only one talking about banning or censoring here.

Strawman much?

Merovign on September 28, 2007 at 6:10 PM

I am done with Miller beer. ~ FIN ~

TheSitRep on September 28, 2007 at 7:25 PM

JetBoy on September 28, 2007 at 4:47 PM

Here is the rub for me {no pun intended}, as I have been around this sub culture, It would be a rally cry if a picture was posted depicting their protected class in a vile light. It would be labeled homophobic, bigoted,racist and sexist . But in the same breath they do this as a way to shove a finger in the eye of another group of people to make themselves feel morally superior. I’m not going by a third party story, I have seen it first hand .If it was reversed it would be called hate speech, but they shield their hate with the code words of art or satire.
nothing more then self gratifying narcissism.

Mojack420 on September 28, 2007 at 8:49 PM

I thought this would be nice to read to see how this is being played by the other side. Also nice for them to give a contact number at miller. I hope this doesn’t violate the tos.

Please support FOLSOM STREET FAIR by calling Miller Brewing Company and thanking them for their continued support of the Folsom Street Fair.In addition congratulate them for not caving to right-wing pressure to pull out from presenting sponsorship of our Fair.
We have worked successfully with this company for many years, and they have been very supportive of our community. With so much “negative”attention being paid to the Folsom Street Fair poster, we think it’s important for Miller to hear from you!
Please contact Miller spokesman Julian Green at green.julian@ mbco.com
or call 1-800-MILLER 6 or 414-931-2000 to let them know how much you appreciate standing up for us.
Thanks for your support,
and we hope to see you at Venus’ Playground and/or the Folsom Street Fair
this weekend!
Thanks in advance,
Countess
Public Relations Coordinator
Folsom Street Events Women’s Area “Venus’ Playground”

Mojack420 on September 28, 2007 at 9:17 PM

Pablo on September 28, 2007 at 10:57 AM

Heh. I know, but I still told them that I “will never drink another Genuine Draft as long I know what they’re serving me!”

Jaibones on September 28, 2007 at 10:45 PM

If God does not destroy San Francisco, He will owe Sodom and Gororrha an apology.

rakofgor on September 29, 2007 at 11:20 PM

Michelle, great expose as usual and the Hot Air and M/M teams are to be congratulated.

As a aged Hippie Dippy of S.F. who has worked and lived in the tenderloin, I will tell you this could be the last supper for a large number of the participants. Their lifestyle will always catch up with them.

Drinking Miller will only expedite their departure.

MSGTAS on September 30, 2007 at 9:12 AM

MSGTAS on September 30, 2007 at 9:12 AM

Wow sorry to hear ya had to live in the TL.
I use to go there when I was a teenager just to watch the freak shows on Friday and Saturday night when there was nothing better on TV.

Leavenworth between Bush and Gerry was best for freak show watching

Mojack420 on September 30, 2007 at 3:41 PM