Video: Rolling Rock’s “foul ball” ad

posted at 1:47 pm on June 5, 2007 by Allahpundit

Another bad beer, another lowbrow, gimmicky ad. This isn’t the first “edgy” spot RR’s pushed online; the beer ape viral video from December was a smash, with more than a million views as of this writing. They’re playing this off as too controversial for TV (replete with a faux apology) but one look at that overflowing RR bottle at the end tells me it probably never made it onto the tube in the first place.

Between this and the Bud Light ad, it’s only a matter of time before Schlitz comes out with a spot featuring full frontal.

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Hey, it’s no Black Label but it’ll do ,pig,it’ll do.

bbz123 on June 5, 2007 at 1:49 PM

In the movie ‘Idiocray’, the most popular TV show is called ‘Ow, My Balls’.

It’s clear now that filmmaker Mike Judge is a prophet.

thirteen28 on June 5, 2007 at 1:50 PM

Whatever you’ve chosen to put on display here, at least you’ve stayed away from the Pop Rocks commercial.

James on June 5, 2007 at 1:51 PM

Heh Heh Stripey NOOOO!!!!!

sonnyspats1 on June 5, 2007 at 1:54 PM

So Rolling Rock is employing 13 year old boys to write their ads for them? dumb.

Mallard T. Drake on June 5, 2007 at 1:57 PM

Between this and the Bud Light ad, it’s only a matter of time before Schlitz comes out with a spot featuring full frontal.

They still make Schlitz? Methinks that will be the next Miller Lite ad.

Siriusly (I can’t be serious), considering the state of television today, it’s the bottle that would keep it off the air.

steveegg on June 5, 2007 at 1:59 PM

You don’t like Rolling Rock?*gasps*

A great palate cleansing beer great with fish too.

Theworldisnotenough on June 5, 2007 at 2:07 PM

So Rolling Rock is employing 13 year old boys to write their ads for them? dumb.

Mallard T. Drake on June 5, 2007 at 1:57 PM

Really wheres the nuance?

sonnyspats1 on June 5, 2007 at 2:12 PM

OK, I’m a typical guy, but I thought it was funny.

stonemeister on June 5, 2007 at 2:14 PM

Nothin like porn, pizza and beer and America’s pastime, sue thy neighbor. Thought it was baseball, yeah?

Kini on June 5, 2007 at 2:16 PM

Rolling Rock isn’t Sam Adams and it SURELY ain’t Guinness but it’ll do. If you call RR “bad beer” you must certainly not be able to mention BudWeasel and the like without spitting. As far as lagers go, it ain’t all that bad.

Pilgrim on June 5, 2007 at 2:17 PM

Allah, I’m a beer snob but RR is great in a pinch.

Malpaso on June 5, 2007 at 2:23 PM

It still tastes like feet

Militant Bibliophile on June 5, 2007 at 2:25 PM

no no no…Grolsch tastes like feet with a side of skunk. RR is just a good lager.

Pilgrim on June 5, 2007 at 2:28 PM

If RR is good lager, I’ll stick to stout and the odd pilsner. Good point about Grolsch, though

Militant Bibliophile on June 5, 2007 at 2:29 PM

Rolling Rot? Blech. Gimme a Bitburger, any day.

flipflop on June 5, 2007 at 2:36 PM

Rolling Rock, Budweiser, Shlitz, Pabst, Old Milwakee, and a lot of other clones which have A$$ as the main ingredient.

Are they pilsners? Are they lagers? Sorry, can’t tell, they just tast horrid.

Rode Werk on June 5, 2007 at 2:49 PM

Beer snobs aren’t quite as bad as wine snobs, but close.

brak on June 5, 2007 at 2:59 PM

In the movie ‘Idiocray’, the most popular TV show is called ‘Ow, My Balls’.

It’s clear now that filmmaker Mike Judge is a prophet.

thirteen28 on June 5, 2007 at 1:50 PM

Just what I was thinking.

Nonfactor on June 5, 2007 at 3:04 PM

Idiotic. Did Will Ferrell produce this POS?

Jaibones on June 5, 2007 at 3:06 PM

Rolling Rock is urine. One or two clicks better than Dog Style in my book.

And, yes, I’d much rather drink a Bud Light, but why not just pay another buck and have a Bass, Guiness, or Sam Adams Summer Ale…

Jaibones on June 5, 2007 at 3:08 PM

Beer snobs aren’t quite as bad as wine snobs, but close.

brak on June 5, 2007 at 2:59 PM

It depends…are you talking about those who prefer a high quality brew but will drink anything in a pinch, or those who will turn down a beer if it isn’t up to their standards?

James on June 5, 2007 at 3:12 PM

“Rolling Rock From the glass lined tanks of Old Latrobe, we tender this premium beer for your enjoyment as a tribute to your good taste. It comes from the mountain springs to you.”

“33” Baby!

soulsirkus on June 5, 2007 at 3:12 PM

Rolling Rock is the White Castle of beer. We used to get a six of Sam Adams and a few cases of Rolling Rock. We would each have a Sam’s and hope that our senses would be dim enough to not notice the switch. We also thought that eating large quantities of Big Tate instant mashed potatoes would stave away hangovers…..but that was Freshman year.

Hening on June 5, 2007 at 3:20 PM

“All of the Words on a Bottle of Rolling Rock Beer
in a Different Order”
Women, your ability to operate
extra tender
springs from birth.
Good machinery comes
as your contents
cause enjoyment.
Cash, beer, a car … rock and rolling?
During “it”, the general warning:
“We may risk pregnancy
according to old problems.”
Your refund from the government
for alcoholic beverages?
Not OK.
Refund this premium, beer surgeon,
because premium beer impairs taste.
A drink—to the tribute of health, to the pale alcoholic.
Rolling, glass tanks of beverages rock this lined mountain.
Should the defects
of consumption
drive me …
Or you?
Latrobe, Latrobe COL, CT, DE, IA, MA, NY, VT, CA, MI
“33”

kiakjones on June 5, 2007 at 3:29 PM

Jaibones on June 5, 2007 at 3:08 PM

Sam Adams Summer Ale

Drool, Hmmm, that sounds really good right now………

doriangrey on June 5, 2007 at 3:30 PM

The Bud Light ad was funny. This was just junior high. Not that there’s anything wrong with that….

Attila (Pillage Idiot) on June 5, 2007 at 3:35 PM

Being a Penn State alum, I will not have you dissing the beer I grew up on!!BTW, Rolling Rock is now owned by the Bud folks so I think that esplains it all.

Ann on June 5, 2007 at 3:41 PM

Bring back Schultz and Dooley.

Dusty on June 5, 2007 at 4:05 PM

Well, certainly no “subliminal” at the end of the commercial with the two balls on eith side of the bottle that starts gushing beer, eh?

auspatriotman on June 5, 2007 at 4:43 PM

Drool, Hmmm, that sounds really good right now………

doriangrey on June 5, 2007 at 3:30 PM

Golden color, rich aroma … damn. Won’t be long now.

Jaibones on June 5, 2007 at 4:54 PM

There are only 2 kinds of beer…FREE and COLD.

FishFearMe on June 5, 2007 at 7:00 PM

BWAHAHHAHAHAHAHAHAHAHAHAHA

Mortis on June 5, 2007 at 8:24 PM

There are only 2 kinds of beer…FREE and COLD.

FishFearMe on June 5, 2007 at 7:00 PM

amen

geckomon on June 5, 2007 at 8:26 PM

I guess my husband and I have warped sense of humors. We both cracked up and laughed during the whole thing.

ChrisIansNana on June 5, 2007 at 8:32 PM

I thought it was hilarious. Too bad they can’t play it over the air.

How about cable only channels? The Sci-fi Channel, All the ESPN’s, A&E, etc. A market like that should be open to running stuff like that, especially late nite

My 2 cents worth.

Chuck on June 5, 2007 at 10:14 PM

I hate to bring bad news to RR fans, but Anheuser Busch bought Rolling Rock last year. They closed down the brewery in Latrobe. They brew it at their other Bud plants now.

In other words, they don’t make RR. They just bought the brand.

It’s Budweiser.

daveintexas on June 5, 2007 at 11:18 PM

We move one step closer to the most popular tv show “Ow, My Balls” and the Oscar winner for best movie “Ass”.

hadsil on June 6, 2007 at 1:41 AM

RR “The Green Monster”.

mjkazee on June 6, 2007 at 2:46 AM

HA HA, that was funny

WisCon on June 6, 2007 at 10:40 AM