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	<title>Comments on: Audio: Glenn and Helen talk Internet advertising with David Verklin</title>
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	<link>http://hotair.com/archives/2007/05/10/audio-glenn-and-helen-talk-internet-advertising-with-david-verklin/</link>
	<description>The world’s first, full-service conservative Internet broadcast network</description>
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		<title>By: Vintage lovelies.</title>
		<link>http://hotair.com/archives/2007/05/10/audio-glenn-and-helen-talk-internet-advertising-with-david-verklin/comment-page-1/#comment-1395580</link>
		<dc:creator>Vintage lovelies.</dc:creator>
		<pubDate>Mon, 08 Sep 2008 09:26:24 +0000</pubDate>
		<guid isPermaLink="false">http://hotair.com/archives/2007/05/10/audio-glenn-and-helen-talk-internet-advertising-with-david-verklin/#comment-1395580</guid>
		<description>&lt;strong&gt;Vintage lovelies....&lt;/strong&gt;

Vintage lovelies....</description>
		<content:encoded><![CDATA[<p><strong>Vintage lovelies&#8230;.</strong></p>
<p>Vintage lovelies&#8230;.</p>
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		<title>By: right2bright</title>
		<link>http://hotair.com/archives/2007/05/10/audio-glenn-and-helen-talk-internet-advertising-with-david-verklin/comment-page-1/#comment-396418</link>
		<dc:creator>right2bright</dc:creator>
		<pubDate>Thu, 10 May 2007 22:44:01 +0000</pubDate>
		<guid isPermaLink="false">http://hotair.com/archives/2007/05/10/audio-glenn-and-helen-talk-internet-advertising-with-david-verklin/#comment-396418</guid>
		<description>&lt;blockquote&gt;see-dubya on May 10, 2007 at 5:39 PM&lt;/blockquote&gt;
That is a good point, you don&#039;t have to buy or even watch, just click and continue scrolling or blogging...and Hot Air keeps their revenue up.

Hot Air...going green and going for the green.</description>
		<content:encoded><![CDATA[<blockquote><p>see-dubya on May 10, 2007 at 5:39 PM</p></blockquote>
<p>That is a good point, you don&#8217;t have to buy or even watch, just click and continue scrolling or blogging&#8230;and Hot Air keeps their revenue up.</p>
<p>Hot Air&#8230;going green and going for the green.</p>
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		<title>By: see-dubya</title>
		<link>http://hotair.com/archives/2007/05/10/audio-glenn-and-helen-talk-internet-advertising-with-david-verklin/comment-page-1/#comment-396332</link>
		<dc:creator>see-dubya</dc:creator>
		<pubDate>Thu, 10 May 2007 21:39:26 +0000</pubDate>
		<guid isPermaLink="false">http://hotair.com/archives/2007/05/10/audio-glenn-and-helen-talk-internet-advertising-with-david-verklin/#comment-396332</guid>
		<description>I actually make it a point to click on ads from sites i like.  I&#039;m not exactly in the Cadillac bracket, but I did hit play on their ad on this entry and let it run while I scrolled the comments. 

Not to talk shop too much, but I think that&#039;s a very good sign for HA--luxury cars advertising here instead of just the ubiquitous muscle-guy strength training ad.</description>
		<content:encoded><![CDATA[<p>I actually make it a point to click on ads from sites i like.  I&#8217;m not exactly in the Cadillac bracket, but I did hit play on their ad on this entry and let it run while I scrolled the comments. </p>
<p>Not to talk shop too much, but I think that&#8217;s a very good sign for HA&#8211;luxury cars advertising here instead of just the ubiquitous muscle-guy strength training ad.</p>
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		<title>By: kate q</title>
		<link>http://hotair.com/archives/2007/05/10/audio-glenn-and-helen-talk-internet-advertising-with-david-verklin/comment-page-1/#comment-396313</link>
		<dc:creator>kate q</dc:creator>
		<pubDate>Thu, 10 May 2007 21:20:17 +0000</pubDate>
		<guid isPermaLink="false">http://hotair.com/archives/2007/05/10/audio-glenn-and-helen-talk-internet-advertising-with-david-verklin/#comment-396313</guid>
		<description>I wouldn&#039;t bother Adblocking ads, except that so many of them blink (or are animated). Which is annoying enough that I do.

Attention-coopting ads are fine in print media, where the user can&#039;t get rid of them. But on the internet....</description>
		<content:encoded><![CDATA[<p>I wouldn&#8217;t bother Adblocking ads, except that so many of them blink (or are animated). Which is annoying enough that I do.</p>
<p>Attention-coopting ads are fine in print media, where the user can&#8217;t get rid of them. But on the internet&#8230;.</p>
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		<title>By: Doghouse</title>
		<link>http://hotair.com/archives/2007/05/10/audio-glenn-and-helen-talk-internet-advertising-with-david-verklin/comment-page-1/#comment-396284</link>
		<dc:creator>Doghouse</dc:creator>
		<pubDate>Thu, 10 May 2007 21:04:17 +0000</pubDate>
		<guid isPermaLink="false">http://hotair.com/archives/2007/05/10/audio-glenn-and-helen-talk-internet-advertising-with-david-verklin/#comment-396284</guid>
		<description>By the way, is there anything as good as AdBlock for IE?  I only use IE for a few things, but I&#039;d like something to block the ads.</description>
		<content:encoded><![CDATA[<p>By the way, is there anything as good as AdBlock for IE?  I only use IE for a few things, but I&#8217;d like something to block the ads.</p>
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		<title>By: Stephen M</title>
		<link>http://hotair.com/archives/2007/05/10/audio-glenn-and-helen-talk-internet-advertising-with-david-verklin/comment-page-1/#comment-396271</link>
		<dc:creator>Stephen M</dc:creator>
		<pubDate>Thu, 10 May 2007 20:51:56 +0000</pubDate>
		<guid isPermaLink="false">http://hotair.com/archives/2007/05/10/audio-glenn-and-helen-talk-internet-advertising-with-david-verklin/#comment-396271</guid>
		<description>Firefox + AdBlock &lt;em&gt;+ NoScript + TiVo + SIRIUS Stiletto&lt;/em&gt;
Haven&#039;t bought a newspaper or magazine this century.

Ads? I don&#039;t hardly see or hear no stinkin&#039; ads.

Last week I had TiVo recording two shows and my PC tuners recording two shows while I live-watched a basketball game for the first time in years. It was terrible.
I&#039;d forgotten how many replays the broadcasters &lt;em&gt;don&#039;t&lt;/em&gt; get to show because of time constraints. And it was really hard to pick out who was doing what away from the ball w/o TiVo. So I killed one of the recordings and watched via TiVo. Much more satisfying. Studying the game in progress and replaying the great plays I end up building enough buffer that I can advance through the commercials.

OTOH I can no longer abide watching a baseball game. But really that&#039;s been the case for a decade before I married my TiVo remote.

TiVo and football! OMG! Play ends, Hit the 30 second advance - center snaps ball. And a single tear slides down a grown man&#039;s cheek.

Good luck AP. Hope you find a paycheck! And I hope you get back to Photoshopping. I really, really do.</description>
		<content:encoded><![CDATA[<p>Firefox + AdBlock <em>+ NoScript + TiVo + SIRIUS Stiletto</em><br />
Haven&#8217;t bought a newspaper or magazine this century.</p>
<p>Ads? I don&#8217;t hardly see or hear no stinkin&#8217; ads.</p>
<p>Last week I had TiVo recording two shows and my PC tuners recording two shows while I live-watched a basketball game for the first time in years. It was terrible.<br />
I&#8217;d forgotten how many replays the broadcasters <em>don&#8217;t</em> get to show because of time constraints. And it was really hard to pick out who was doing what away from the ball w/o TiVo. So I killed one of the recordings and watched via TiVo. Much more satisfying. Studying the game in progress and replaying the great plays I end up building enough buffer that I can advance through the commercials.</p>
<p>OTOH I can no longer abide watching a baseball game. But really that&#8217;s been the case for a decade before I married my TiVo remote.</p>
<p>TiVo and football! OMG! Play ends, Hit the 30 second advance &#8211; center snaps ball. And a single tear slides down a grown man&#8217;s cheek.</p>
<p>Good luck AP. Hope you find a paycheck! And I hope you get back to Photoshopping. I really, really do.</p>
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		<title>By: peski</title>
		<link>http://hotair.com/archives/2007/05/10/audio-glenn-and-helen-talk-internet-advertising-with-david-verklin/comment-page-1/#comment-396251</link>
		<dc:creator>peski</dc:creator>
		<pubDate>Thu, 10 May 2007 20:40:05 +0000</pubDate>
		<guid isPermaLink="false">http://hotair.com/archives/2007/05/10/audio-glenn-and-helen-talk-internet-advertising-with-david-verklin/#comment-396251</guid>
		<description>&lt;blockquote&gt;&quot;Our results suggest that the fluency resulting from frequent passive exposure and the consequent spontaneous affective reaction provide a crucial link between exposure and positive impressions,&quot; write the authors. &quot;Such spontaneous affect influenced evaluative judgments through a more complex process, likely by coloring the interpretation of the fluency experience and the nature of resulting metacognitions relating fluency with liking.&quot;&lt;/blockquote&gt;

WOW! I never even knew my interpretation of the fluency experience (and the nature of its resulting metacognitions relating fluency with liking) could BE colored!</description>
		<content:encoded><![CDATA[<blockquote><p>&#8220;Our results suggest that the fluency resulting from frequent passive exposure and the consequent spontaneous affective reaction provide a crucial link between exposure and positive impressions,&#8221; write the authors. &#8220;Such spontaneous affect influenced evaluative judgments through a more complex process, likely by coloring the interpretation of the fluency experience and the nature of resulting metacognitions relating fluency with liking.&#8221;</p></blockquote>
<p>WOW! I never even knew my interpretation of the fluency experience (and the nature of its resulting metacognitions relating fluency with liking) could BE colored!</p>
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		<title>By: Doghouse</title>
		<link>http://hotair.com/archives/2007/05/10/audio-glenn-and-helen-talk-internet-advertising-with-david-verklin/comment-page-1/#comment-396242</link>
		<dc:creator>Doghouse</dc:creator>
		<pubDate>Thu, 10 May 2007 20:25:37 +0000</pubDate>
		<guid isPermaLink="false">http://hotair.com/archives/2007/05/10/audio-glenn-and-helen-talk-internet-advertising-with-david-verklin/#comment-396242</guid>
		<description>&gt;Man, I hate to say it but I do not see nary an ad on this page, or any other :) Firefox + AdBlock

Wow!  I just installed AdBlock, and I can&#039;t believe how fast pages load!  No more screaming at the monitor.</description>
		<content:encoded><![CDATA[<p>&gt;Man, I hate to say it but I do not see nary an ad on this page, or any other :) Firefox + AdBlock</p>
<p>Wow!  I just installed AdBlock, and I can&#8217;t believe how fast pages load!  No more screaming at the monitor.</p>
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		<title>By: bones47</title>
		<link>http://hotair.com/archives/2007/05/10/audio-glenn-and-helen-talk-internet-advertising-with-david-verklin/comment-page-1/#comment-396229</link>
		<dc:creator>bones47</dc:creator>
		<pubDate>Thu, 10 May 2007 20:18:10 +0000</pubDate>
		<guid isPermaLink="false">http://hotair.com/archives/2007/05/10/audio-glenn-and-helen-talk-internet-advertising-with-david-verklin/#comment-396229</guid>
		<description>Ads have to be more than flashy and something that has meaning to me personally before I will click on it. I hardly ever read any ads online. The ones I have clicked made me really disappointed.</description>
		<content:encoded><![CDATA[<p>Ads have to be more than flashy and something that has meaning to me personally before I will click on it. I hardly ever read any ads online. The ones I have clicked made me really disappointed.</p>
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		<title>By: BJ*</title>
		<link>http://hotair.com/archives/2007/05/10/audio-glenn-and-helen-talk-internet-advertising-with-david-verklin/comment-page-1/#comment-396210</link>
		<dc:creator>BJ*</dc:creator>
		<pubDate>Thu, 10 May 2007 20:01:55 +0000</pubDate>
		<guid isPermaLink="false">http://hotair.com/archives/2007/05/10/audio-glenn-and-helen-talk-internet-advertising-with-david-verklin/#comment-396210</guid>
		<description>Man, I hate to say it but I do not see nary an ad on this page, or any other :)  Firefox + AdBlock = stiffing you.  Sorry :P</description>
		<content:encoded><![CDATA[<p>Man, I hate to say it but I do not see nary an ad on this page, or any other :)  Firefox + AdBlock = stiffing you.  Sorry :P</p>
]]></content:encoded>
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		<title>By: Canadian Imperialist Running Dog</title>
		<link>http://hotair.com/archives/2007/05/10/audio-glenn-and-helen-talk-internet-advertising-with-david-verklin/comment-page-1/#comment-396208</link>
		<dc:creator>Canadian Imperialist Running Dog</dc:creator>
		<pubDate>Thu, 10 May 2007 19:57:21 +0000</pubDate>
		<guid isPermaLink="false">http://hotair.com/archives/2007/05/10/audio-glenn-and-helen-talk-internet-advertising-with-david-verklin/#comment-396208</guid>
		<description>Obviously this whole &quot; tailoring the ad for the induhvidual&quot; needs some work.

I don&#039;t think I&#039;m going to click through on an ad promoting &quot;climate change&quot; as a National Security threat, nor for the KFC consumer warning from PETA, and really, I didn&#039;t find &quot;28 days later&quot; all that good of a movie, so I&#039;m not so big on the sequal... that&#039;s 75% bad ads, and 25% a maybe since it&#039;s for reducing taxes, and who doesn&#039;t want to reduce the amount they pay out in taxes.</description>
		<content:encoded><![CDATA[<p>Obviously this whole &#8221; tailoring the ad for the induhvidual&#8221; needs some work.</p>
<p>I don&#8217;t think I&#8217;m going to click through on an ad promoting &#8220;climate change&#8221; as a National Security threat, nor for the KFC consumer warning from PETA, and really, I didn&#8217;t find &#8220;28 days later&#8221; all that good of a movie, so I&#8217;m not so big on the sequal&#8230; that&#8217;s 75% bad ads, and 25% a maybe since it&#8217;s for reducing taxes, and who doesn&#8217;t want to reduce the amount they pay out in taxes.</p>
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